Analyst, Commercial Insights – Analysis
Employment Information
Job Description
Analyst driving analytical excellence and strategic decision-making across Kate Farms. Managing data to shape omnichannel initiatives and commercial planning while collaborating with multiple functions.
Responsibilities:
- Act as Commercial analyst responsible for building, maintaining, and optimizing data models that inform key business driver metrics, omnichannel analytics, and go-to-market strategy
- Create, join, and manage complex data sets from multiple data sources in centralized data and visualization platforms (e.g. PowerBI, Azure, Adverity)
- Conduct quantitative analysis, including but not limited to efficiency and ROI, forecasting, correlation, regressions, and probability modeling
- Leverage existing and develop new analytical models and dashboards to deliver standard and ad hoc reporting to support business reviews, market analysis, omnichannel campaigns, and quarterly/annual planning
- Synthesize omnichannel campaign performance data, uncovering insights to proactively identify opportunities to improve ROI and engagement
- Develop A/B testing and experimentation frameworks to optimize creative, messaging, targeting, and timing
- Coordinate cross-functional omnichannel implementation, status tracking, and risk/mitigation plans
- Identify process improvement opportunities to streamline and automate key commercial operations and omnichannel activities to enable operations at scale
- Work cross-functionally with strategic partners (Marketing, Sales, Demand Planning, Finance) to evaluate present and evolving strategies and help inform data driven decision making
- Build segmentation models to identify high-value targets and tailor strategies to different audiences
Requirements:
- BS / BA required, in statistics, finance, math, economics, business, computer science, or another analytical field
- 2–4 years of experience in consulting, marketing analytics, performance measurement, or business intelligence – preferably in healthcare or pharmaceuticals space
- Exceptional analytical and quantitative skills with the ability to interpret and summarize complex data that drive actionable plans and add value to the business
- Experience with advanced analytics (Excel, PowerBI, SQL, predictive modeling, etc.)
- Proven ability to structure complex problems, develop solutions, and craft recommendations and results into easily digestible messages, communications, and executive presentations
- Ability to coordinate and manage multiple different projects and requests of varying size and scope while adhering to tight timelines and producing superior outputs
- Excellent communication skills, both written and verbal, with the ability to convey complex information to a broad audience
- Possess a proactive attitude, initiative, and drive with a strong commitment to company mission and values
- Ability to work independently and collaboratively in a fast-paced, dynamic environment
- Respectfully shares and accepts feedback willingly from all levels of the organization
Benefits:
- Company-matched 401k plan
- Company-sponsored medical, dental, vision, and basic life insurance plans for eligible dependents
- Generous PTO benefit with a starting accrual of 15 days per year
- Two weeks of paid "Refresh" leave
- 80 hours of paid sick leave annually
- 11 paid holidays throughout the calendar year
- Paid disability leave
- Paid parental / pregnancy leave
- Tuition reimbursement
- Employee Assistance Program
- Emphasis on employee well-being
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