Digital Marketing Specialist
Employment Information
Job Description
Digital Marketing Specialist supporting SEO and Paid Advertising teams for a remote digital marketing agency. Assisting in campaign tasks and monitoring performance metrics remotely.
Responsibilities:
- Support Account Managers by executing monthly deliverables across assigned accounts.
- Assist in implementing campaign deliverable tasks such as on-page updates, metadata, content formatting, keyword research, and technical audits.
- Assist account management by supporting ad creation, keyword builds, negative keyword lists, bid adjustments, and reporting.
- Prepare, QA, and update Looker Studio dashboards and client reports with accurate data.
- Monitor campaign performance in GA4, Google Ads, Meta Ads Manager, Microsoft Ads, and SEO platforms like SEMrush and Search Console.
- Collaborate with Account Managers to identify opportunities for improvements or optimizations.
- Support the creation and scheduling of GBP posts, blog drafts, or social content when applicable.
- Track time in Teamwork and stay organized across multiple projects and deadlines.
- Stay current on digital marketing trends, especially evolving SEO and PPC best practices, and responsibly apply AI tools to improve workflows.
Requirements:
- 1–2 years of experience in digital marketing, preferably within an agency or fast-paced environment.
- Possess working knowledge of SEO fundamentals (on-page optimization, keyword research, technical basics).
- Possess working knowledge of paid advertising across PPC platforms (Google Ads, Microsoft Ads, Meta Ads Manager) and are interested in growing expertise.
- Are comfortable with GA4, GTM, Google Looker Studio, and at least one SEO tool (SEMrush, Ahrefs, or Screaming Frog).
- Demonstrate strong organizational skills with the ability to manage recurring tasks across multiple accounts.
- Communicate clearly and proactively with teammates.
- Are detail-oriented and eager to learn new tools, workflows, and strategies.
- Thrive in a remote, collaborative team environment.
Benefits:
- Competitive compensation
- Health, dental, and vision insurance
- Employer-paid short- and long-term disability & life insurance
- FSA, HSA, and Dependent Care FSA options
- Paid time off + company holidays
- 401(k)
- Profit sharing
- Professional development support
- A 100% remote work environment
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