Field Marketing Manager – Nordics, Benelux
Employment Information
Job Description
Field Marketing Manager designing impactful campaigns to drive customer acquisition in the Nordics & Benelux region for AI cloud services company Nebius. Collaborating with sales and partners to enhance brand presence and achieve sales goals.
Responsibilities:
- Design and run multi-channel campaigns (PR, digital, SMM, website, blog, events, customer testimonials, co-marketing with partners, memberships, etc.) and activations to support sales goals and customer acquisition in the target region(s).
- Align closely with regional sales and partner teams to deliver go-to-market strategies, content and tools that drive conversion.
- Lead ABM marketing campaigns for regional AMs.
- Plan together with event team and execute events, including industry conferences, meetups, hands-on workshops, hackathons, data center visits, webinars and executive briefings.
- Identify and engage with AI user communities, developer groups and industry influencers through meetups, sponsorships and speaker opportunities.
- Track and report on field marketing funnel, with a focus on lead quality and revenue contribution.
- Collect insights from the field to align product positioning, verify region-specific sales practice, track local competition landscape and market trends.
- Tailor global messaging and product narratives to resonate with local audiences if needed.
- Create regional funnel dashboards, make sure that mkt efforts are tracked via HubSpot, coordinate campaigns budgets and metrics.
Requirements:
- 3+ years of experience in B2B field or regional marketing, ideally in tech sector.
- Strong understanding of the AI/ML ecosystem, including user personas such as Founders, CTOs, ML engineers, data scientists, AI researchers.
- Demonstrated success organizing field programs that combine digital, in-person and partner-led elements.
- Highly collaborative, with strong communication skills and the ability to work cross-functionally with technical and commercial teams.
Benefits:
- Competitive salary and comprehensive benefits package.
- Opportunities for professional growth within Nebius.
- Flexible working arrangements.
- A dynamic and collaborative work environment that values initiative and innovation.
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