Partnerships Manager
Employment Information
Job Description
Partnerships Manager responsible for managing and growing relationships with Salesforce, AWS, and Hubspot. Focus on partner sourced revenue, enabling go-to-market strategies, and pipeline growth.
Responsibilities:
- Serve as the primary relationship owner for assigned ecosystem partners (Salesforce, AWS, Hubspot)
- Build and execute partner account plans including revenue targets, enablement objectives, and marketing activities.
- Conduct regular QBRs to review pipeline, performance, and sourced vs. influenced attribution
- Align partner priorities with FormAssembly’s GTM Strategy across verticals.
- Drive measurable growth in partner sourced and partner influenced pipeline through co-selling, co-marketing, and joint pursuits.
- Log and validate all influenced and sourced opportunities in Salesforce CRM for clean attribution.
- Collaborate closely with Sales and BDR teams on account coverage and opportunity management.
- Maintain transparent forecasts and attribution data for Finance and RevOps review.
- Salesforce (Primary): Understand the AppExchange landscape, SI/VAR partner models, and Salesforce co-sell alignment.
- Manage AWS marketplace listings, AWS ACE pipeline entries, and work with AWS Partner Development Managers.
- Support HubSpot integration awareness, enablement, and collaboration with HubSpot Solutions Partners and HUG communities.
- Partner with Sales, Marketing, and Product teams to align partner activity with business objectives.
- Work with Finance and RevOps to ensure accuracy of partner attribution and compensation tracking.
- Contribute to internal enablement, helping sales understand partner capabilities.
Requirements:
- 4-7 years of experience in Channel, Alliances, or Partner Management within a SaaS organization.
- Proven success managing partnerships in Salesforce, AWS, or HubSpot ecosystems.
- Strong understanding of partner attribution (Sourced vs. influenced) and Salesforce CRM tracking.
- Demonstrated ability to build GTM plans, run QBRs, and Manage revenue aligned partner scorecards.
- Excellent communication, relationship building, and executive presence skills.
- **Preferred/Value Add:**
- Experience with Public Sector or Government Technology (GovTech)
- Familiarity with FEDRAMP, IL4, or agency procurement and compliance requirements.
- Experience managing AWS Marketplace listings or ACE pipeline submissions.
- Understanding of HubSpot’s Partner Program, integrations, and HUG Ecosystem.
- Background in SaaS focused on Data Collection, workflow automation, or CRM integration.
Benefits:
- Health benefits (health, dental, vision) for Team Members based in the United States
- Mental Health benefits with SpringHealth
- 401(k) with 4% company match
- Unlimited PTO (with a required minimum use of 2 weeks per year) for Salaried/Exempt staff, or 4 weeks of paid vacation for hourly/non-exempt employees.
- 9 paid company holidays
- Flexible work schedule; work from anywhere!
- Generous Paid parental leave (up to 16 weeks)
- Charitable contribution match
- Budget for professional development
- Company provided Mac laptop
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