Sales & Marketing Operations, Climate Tech
Employment Information
Job Description
Sales & Marketing Operations role at Aquaria handling CRM and engagement stack administration. Overseeing automation, data integrity, reporting, and vendor management responsibilities.
Responsibilities:
- Platform Ownership: Admin day-to-day for CRM and engagement stack (objects, fields, validation rules, permissions, views, sequences).
- Automation & Workflows: Design, implement, and QA lead routing, SLAs, lifecycle stages, scoring, handoffs, and closed-loop attribution.
- Data Integrity: Govern deduping, enrichment, compliance (opt-in/opt-out), and UTM discipline; maintain canonical dashboards.
- Integrations: Evaluate, implement, and maintain integrations (ads platforms, forms, call/SMS, calendars, web analytics, billing/CS tools).
- Reporting & Forecasting: Own pipeline health metrics, cohort analyses, campaign performance, territory coverage, and AE/SDR productivity views.
- Launch Enablement: Operationalize new geos/offers—objects, routing, sequences, assets, and training—on a defined launch calendar.
- Stakeholder Management: Translate GTM requirements into specs; run intake, prioritize a backlog, and ship on cadence.
- Change Management: Release notes, documentation, runbooks, and training to ensure adoption.
- Vendor Management: Own contracts, seats, renewals, and security reviews; keep the stack lean and cost-effective.
- Experimentation Support: Stand up A/B tests (forms, sequences, ads), instrument tracking, and measure lift.
Requirements:
- 4–8+ years in RevOps / Sales Ops / Marketing Ops with primary ownership of CRM + engagement stack.
- Expert in HubSpot or Salesforce admin concepts (object/field design, automation, validation, profiles/roles) and an engagement tool (Salesloft/Outreach).
- Proven experience building routing/scoring, attribution, and lifecycle frameworks across inbound + outbound.
- Strong analytics (SQL or advanced Sheets), and dashboarding chops; comfortable with UTM/GA and ad platform integrations.
- Process and documentation mindset; ships in iterations with QA and rollback plans.
- Excellent cross-functional communication and backlog/roadmap ownership.
Benefits:
- Dental insurance
- Health insurance
- Vision insurance
- Paid time off
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