Senior Sales Development Representative
Employment Information
Job Description
Senior Sales Development Representative driving pipeline growth for Woliba's AI-powered People Operations platform. Managing leads and supporting marketing and sales operations remotely with potential travel.
Responsibilities:
- Proactively identify, qualify, and nurture leads from inbound and outbound campaigns to create consistent sales opportunities for the Account Executive and Leadership teams.
- Maintain, organize, and optimize the Pipedrive CRM to ensure lead accuracy, tagging consistency, and data integrity.
- Manage nurturing workflows through Brevo and other automation tools to improve conversion rates.
- Execute personalized outreach campaigns (email, LinkedIn, phone) to drive engagement and discovery calls with HR, People Ops, and Leadership prospects.
- Work closely with Marketing and Growth to align messaging, campaigns, and reporting.
- Use analytics to identify conversion bottlenecks, test new sequences, and implement data-driven improvements to outreach and nurturing strategies.
- Achieve monthly and quarterly goals for qualified meetings booked and pipeline generated.
- Maintain 100% accuracy and hygiene of CRM data and tagging across Pipedrive.
- Manage and execute email nurturing campaigns for MQLs and guide them to SQLs.
- Provide weekly and monthly performance reports, including campaign insights and lead metrics.
Requirements:
- 3–5 years of experience in Sales Development, Demand Generation, or Growth/Marketing Ops (B2B SaaS preferred).
- Hands-on experience with Pipedrive, Brevo (Sendinblue), or similar CRM and automation tools.
- Strong understanding of outbound prospecting, nurturing workflows, and CRM data management.
- Excellent written and verbal communication skills in English and Spanish.
- Data-driven mindset — ability to measure, analyze, and optimize engagement and conversion rates.
- Comfortable working remotely, managing your own schedule, and collaborating across time zones.
- Passion for technology, wellbeing, and helping organizations build better workplaces.
Benefits:
- Competitive base salary + performance bonuses tied to qualified opportunities.
- Remote-first flexibility with occasional travel for company meetings or client events.
- Growth opportunity to transition into Account Executive, Marketing Operations, or RevOps roles.
- Work with a mission-driven company redefining employee wellbeing through technology and AI.
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