Social Media Assistant
Employment Information
Job Description
Social Media Assistant managing day-to-day social media engagement and community building for global marketing team. Requires strong English skills and experience with international teams.
Responsibilities:
- Manage day-to-day social media engagement, community building, content scheduling, social listening, and performance analysis across multiple global channels.
- Respond to comments, inquiries, and messages across social platforms in a professional, brand-aligned manner.
- Foster an active and positive relationship with our global audience.
- Monitor brand conversations across platforms.
- Identify emerging trends, audience insights, and potential risk areas.
- Plan, organize, and schedule content across various social media channels.
- Ensure consistent publishing that aligns with brand and marketing strategy.
- Support content creation by participating in brainstorms, providing feedback, and working with designers/agencies to maintain brand alignment.
- Assist in producing engaging, relevant, and shareable content.
- Track performance metrics such as engagement, reach, and audience growth.
- Prepare regular reports and insights to support continuous optimisation.
- Work closely with regional marketing teams (APAC, EMEA, North America).
- Ensure consistency in messaging, execution, and global/local activations.
- Stay updated on social media algorithms, new features, and emerging best practices.
- Recommend new ideas and formats to keep the brand's presence fresh and relevant.
- Help identify and nurture relationships with influencers, creators, and brand advocates.
- Support our global Employee Advocacy program to amplify brand visibility.
Requirements:
- At least 2–3+ years managing social media channels for brands, agencies, or public personalities.
- Preferably worked with US clients, US brand accounts, or US-based companies
- Experience in community management, content scheduling, and analytics.
- Strong written and verbal communication skills in English.
- Demonstrated ability to maintain a consistent, personable brand voice.
- Ability and willingness to work **Pacific Standard Time (PST)** to align with US team operations.
- Strong organisational skills — able to manage multiple channels, requests, and deadlines simultaneously.
- Experience collaborating with global teams or working for US/European clients (preferred).
- Proactive problem-solver with strong attention to detail.
- Ability to work independently while staying connected to a distributed team.
- High cultural awareness and adaptability to communicate with diverse audiences.
- Familiarity with social media analytics and publishing tools (e.g., Sprout, Hootsuite, Buffer, Later, or similar).
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