Director of Data Science, Performance Marketing
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Job Description
Director of Data Science managing performance marketing strategies at Root Insurance. Leading a team in optimizing marketing channels and operational processes for better performance.
Responsibilities:
- Advance Root’s performance marketing capabilities through improvements in bidding systems, automation, and applied machine learning
- Lead and develop a multidisciplinary team responsible for the deployment, optimization, and performance of a nine-figure annual marketing budget
- Drive fast, disciplined experimentation across channels and partners
- Develop strategic relationships with marketing and technology partners
- Align priorities across Marketing, Analytics, Engineering, and Product
Requirements:
- Advanced degree in a quantitative discipline (PhD preferred)
- 8+ years applying advanced quantitative methods to drive significant business impact
- 4+ years leading technical organizations, with a track record of developing leaders
- Experience building and deploying statistical and machine learning systems in production environments
- Proficient with AWS (or analogous) platforms
- Excellent communication skills
Benefits:
- Eligible for competitive bonus and equity offering
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