E-commerce Business Analyst
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Job Description
E-commerce Business Analyst turning POS, digital shelf, and consumer data into growth strategies. Building executive dashboards and recommendations for retail and commercial stakeholders.
Responsibilities:
- Analyze e-commerce business performance, including sales trends, conversion, traffic, and profitability across multiple e-commerce retail channels
- Track digital shelf metrics, including content compliance, search share/share of voice, ratings and reviews, availability, and pricing
- Identify trends, friction points, and opportunities to improve conversion and customer engagement
- Support analysis and development of strategic growth initiatives using market, product, and consumer insights
- Build and maintain recurring executive-level reporting and dashboards in Power BI, Tableau, or Excel
- Translate data signals into actionable insights and recommendations aligned to channel strategy and business priorities
- Conduct ad hoc analyses for strategic business questions, forecasting, and evaluating promotions, content changes, and merchandising initiatives
- Synthesize findings into presentations and business reviews for leadership and retail partners
- Research market trends, customer needs, and competitor activity
- Create data-driven recommendations for marketing, merchandising, and product development
- Assist in developing processes to simplify operating rhythms, improve decision-making, and strengthen cross-functional alignment
Requirements:
- Associate’s Degree
- 3+ years of experience in business analytics, e-commerce, or category management roles
- Bachelor’s degree (preferred)
- Excellent analytical skills, with the ability to interpret data, identify trends, and make data-driven decisions
- Exceptional communication, presentation, and interpersonal skills, with the ability to influence stakeholders and drive alignment across teams
- Strong project management skills with ability to prioritize, multi-task, meet deadlines, and stay highly organized
- Experience working in retail or consumer goods industry preferred
- Proficiency in Microsoft Office Suite and other relevant software applications
- Experience with e-Commerce data insights tools (Pacvue Commerce, Stackline, etc.)
- Demonstrated ability to manage multiple projects simultaneously in a fast-paced environment with competing priorities
- Strong proficiency in Excel/Google Sheets for bulk data management, including VLOOKUP, pivot tables, and data validation
- Experience working with POS data (e.g., Nielsen, IRI/Circana, retailer portals) and digital shelf analytics tools (e.g., Profitero, DataWeave, Skai, or similar)
- Advanced proficiency in Excel; experience with BI/visualization tools such as Power BI
- Familiarity with major e-commerce retailers (e.g., Amazon, Walmart.com, Target.com) and their reporting platforms (e.g., Amazon Vendor/Seller Central, Retail Link, Luminate)
- Familiarity with digital marketing metrics (search, media, content performance) and how they connect to sales outcomes
- Exposure to statistical or forecasting methods
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