Founding GTM Lead
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Job Description
Founding GTM Lead at pre-seed generative AI research lab. Responsible for end-to-end go-to-market execution across community, content, and partnerships.
Responsibilities:
- Own early go-to-market execution across community, content, partnerships, and targeted outreach.
- Build and manage relationships with design partners and early customers across creator, studio, and agency segments.
- Recruit and organize participants for ongoing product research and testing cycles.
- Drive early commercial conversations, demos, pilots, and structured feedback channels.
- Collaborate closely with product leadership on positioning, messaging, ICP definition, and pricing strategy.
- Provide clear, structured market feedback to accelerate product decision-making.
- Track the competitive landscape of GenAI creative tools, workflows, and evolving user expectations.
- Represent the company externally with credibility, strong EQ, and confident storytelling.
Requirements:
- 4–8+ years in GTM, partnerships, growth, or client-facing roles at startups or fast-moving environments.
- Proven experience in at least one GTM motion: B2B partnerships/sales (pilots, early deals) and/or B2C growth (community/creator funnels).
- 3+ years working with or serving professional creatives at creative tools companies, agencies, creator platforms, or production studios.
- 1–2+ years of hands-on exposure to GenAI products and workflows; comfortable using AI tools as part of daily GTM work.
- Full-cycle sales experience: discovery, demo, negotiation, close, and building CRM/outbound sequences from scratch.
- Strong customer-facing skills, execution-driven mindset, and ability to operate independently in ambiguous, early-stage settings.
- Comfortable selling a product still being built; thrives in fast-paced, high-ownership environments.
Benefits:
- Founding team equity opportunity
- Visa sponsorship available for eligible candidates
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