Growth Specialist
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Job Description
Growth Strategist helping a Shopify agency’s DTC consumer-brand clients improve acquisition, conversion, retention and lifetime value. Turning customer and performance data into commercial recommendations.
Responsibilities:
- Develop growth strategies for a portfolio of consumer brands
- Analyse customer journeys from acquisition through repeat purchase
- Identify opportunities to improve conversion, AOV, CAC and customer lifetime value
- Assess brand performance against potential
- Translate data and insight into commercially focused recommendations
- Help clients prioritise high-impact initiatives
- Take a holistic view across paid media, retention, email, subscription and eCommerce performance
- Analyse performance data and explain why results occurred and what to do next
- Take ownership of client reporting and quarterly business reviews
- Collaborate with paid media, retention, design, development and client services teams
- Align cross-channel activity with broader growth strategy and commercial outcomes
Requirements:
- Around five years' experience in a growth, eCommerce or digital strategy-focused role
- Strong understanding of DTC and eCommerce business models
- Experience analysing customer journeys and identifying growth opportunities
- Good understanding of CAC, LTV, AOV and conversion rate
- Ability to turn complex data into clear and actionable recommendations
- Experience across acquisition, retention, email and subscription
- Strong communication and presentation skills
- Confidence working directly with clients and building trusted relationships
Benefits:
- Opportunity to work with a diverse portfolio of ambitious consumer brands
- Career development within a growing and highly specialist agency
- Close collaboration with experienced growth leaders
- Exposure to a wide range of business challenges
- Increasing ownership of client strategy as you grow in the role
- Inclusive workplace and equal opportunities
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