Manager, Agency & Operations
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Job Description
Manager of Retail Media at Kraft Heinz focusing on shaping strategies and optimizing media agency partnerships. Overseeing operations for best-in-class retail execution with a strong emphasis on collaboration and performance.
Responsibilities:
- Own the end-to-end relationship with external Retail Media agency including scope, ways-of-working, & accountability
- Create routines with Retail Media agency to account for excellence in Budget Management tied to overarching performance
- Ensure alignment of priorities, timelines, project delivery, & performance expectations with Retail Media agency
- Define & implement a standardized Retail Media operation model across internal Kraft Heinz teams to improve cross-functional collaboration (i.e. Marketing, Sales, eCommerce, Finance)
- Build scalable processes across budgeting, reporting, billing, campaign workflows, and measurement to reduce fragmentation and increase speed to market
- Partner with BUs & eCommerce to translate business priorities into Retail Media strategies
- Aggregate complex media strategy and performance into clear, actionable insights tailored for different audiences, including senior leadership
- Provide regular updates to leadership and key stakeholders on retail media performance, capabilities, learnings, and future opportunities
- Help shape the long-term retail media capability roadmap (tools/tech, talent, processes, measurement, and partnerships)
Requirements:
- 5+ years of experience in Retail Media, Commerce/eCommerce, Shopper Marketing, and/or Digital Media
- Direct experience managing media agencies or retail media partners, including scope setting, KPI definition, and performance management
- Extensive media operations understanding (budgeting, reporting, billing, governance)
- Proven ability to align multiple stakeholders with competing priorities through influence and structured ways of working
- Ability to identify & implement new ways-of-working to inform broader structure and processes
- Strategic Thinking & Executional balance to connect media to business goals (sales, share, growth)
- Experience working with Retail Media Networks (e.g. Walmart Connect, Amazon Advertising, Kroger Precision Marketing, etc.)
- Media strategy / buying experience in retail or digital media specifically preferred
Benefits:
- Coverage for employees (and their eligible dependents) through affordable access to healthcare
- Protection and saving for the future, we offer plans tailored to meet you and your family’s needs
- Wellbeing events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families
- Physical - Medical, Prescription Drug, Dental, Vision, Screenings/Assessments
- Social - Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training
- Emotional – Employee Assistance Program, Wellbeing Programs, Family Support Programs
- Financial – 401k, Life, Accidental Death & Dismemberment, Disability
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