Marketing Coordinator
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Job Description
Marketing Coordinator executing HubSpot email campaigns and automation for Chazin & Company. Supporting growth marketing for a virtual accounting and finance provider serving nonprofits.
Responsibilities:
- Assist with execution of the marketing strategy at the direction of the Marketing Manager
- Work closely with the Marketing Manager to develop and execute a comprehensive marketing plan
- Drive growth in specific geographic regions and existing and new micro-verticals
- Conceptualize and execute email marketing campaigns using the full suite of HubSpot functionalities
- Set up HubSpot automations to increase efficiency and reduce manual processes
- Develop and manage automated email workflows to nurture leads, engage subscribers, and drive conversions
- Craft copy for email campaigns, blog posts, and other sales materials
- Track, analyze, and report on marketing campaign metrics against KPIs
- Enhance and communicate email marketing best practices across the organization
- Support the Business Development team with launching new email campaigns
- Stay up to date on marketing trends and best practices
- Create and maintain the email marketing calendar
Requirements:
- Bachelor’s degree in business, marketing, advertising, or communications
- Past work experience as a marketing coordinator or similar role in a B2B setting
- Must be proficient using HubSpot (certifications are a plus)
- 3+ years of experience in email marketing, with a proven track record of success
- 3+ years of experience in content creation (email copy, blog posts, etc.)
- Strong understanding of email marketing best practices, including segmentation, personalization, and A/B testing
- Expertise in email marketing automation tools and workflows
- Excellent analytical and problem-solving abilities
- Strong written and verbal communication skills in English
- Creative mindset that thrives on data-driven marketing strategies
- Ability to prioritize and manage multiple tasks effectively
- High-performance mindset and a drive to exceed expectations
Benefits:
- 100% remote work environment
- Flexible work schedules
- An annual all-employee paid retreat
- Medical, Dental, and Vision
- Life, STD & LTD
- HSA/FSA
- 401(k) with company match & 100% vesting schedule after 1st year
- 15 days PTO
- 10 Holidays, including 1 Flex Day
- Employee Reward & Recognition Program
- Supplemental Health insurance policies
- Legal plan
- Pet Assure
- Work life balance
- People-focused culture
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