Senior Field Marketing Manager

Posted 5hrs ago

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Job Description

Senior Field Marketing Manager building integrated field marketing programs for Brex's Commercial segment. Driving pipeline growth through events, digital campaigns, partnerships, and account-based marketing.

Responsibilities:

  • Build and lead the field marketing motion for Brex's Commercial segment
  • Develop the segment strategy and identify high-potential markets and audiences
  • Create integrated programs that generate new pipeline and accelerate existing opportunities
  • Serve as marketing lead for the Commercial business and partner closely with Sales
  • Test new approaches and build repeatable, scalable programs
  • Execute campaigns including executive and customer events, industry programs, direct mail, digital experiences, partner activations, webinars, and account-based plays
  • Own the field marketing strategy, annual plan, budget, and pipeline goals
  • Set the planning rhythm across Marketing, Sales, and SDR
  • Analyze account, pipeline, industry, geographic, and performance data
  • Shape event strategy and own audience, objectives, Sales plan, and pipeline outcomes for larger experiences
  • Define campaign success, document playbooks, track pipeline, conversion, and ROI
  • Present campaign results to senior Marketing and Sales leaders

Requirements:

  • 7+ years of experience in B2B field marketing, demand generation, account-based marketing, or a related role, ideally in SaaS, fintech, or another high-growth technology company
  • Experience owning marketing strategy for a defined customer segment, region, industry, or sales organization
  • Track record of sourcing and accelerating pipeline through integrated programs
  • Strong understanding of the B2B sales cycle and ability to translate Sales priorities into focused marketing strategies
  • Fluency in marketing and pipeline metrics, including campaign performance analysis, gap diagnosis, and results communication
  • Strong project management and executive communication skills
  • Comfort juggling multiple programs in a fast-paced environment
  • Willingness to travel up to 40% for events, Sales meetings, and customer programs
  • Bonus: Experience building a field marketing motion or entering an underdeveloped segment
  • Bonus: Experience marketing to Commercial or emerging mid-market companies
  • Bonus: Familiarity with finance, fintech, spend, payments, ERP, or procurement audiences
  • Bonus: Experience using Salesforce and marketing analytics platforms to assess funnel performance and campaign impact
  • Bonus: Experience developing a business case for additional investment or team growth based on demonstrated results

Benefits:

  • Equity and other forms of compensation may be provided as part of a total compensation package
  • Fully remote work arrangement
  • Diverse and inclusive culture
  • Tools, resources, and support for career growth