Senior SEO Content Specialist
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Job Description
Senior SEO Content Specialist at Odds Scanner Group taking charge of on-page SEO for Italian and French publications. Driving organic growth and collaborating across departments in the iGaming sector.
Responsibilities:
- Own on-page SEO for the Italian and French publications across the group's iGaming and media portfolio
- Optimise pages for rankings, CTR, and search intent: titles, meta, headings, internal linking, and content structure
- Run keyword and gap analysis in Ahrefs and turn it into structured briefs and on-page recommendations
- Audit existing pages and prioritise optimisation opportunities that drive organic growth
- Produce and refine on-page content in Italian and French where needed to support ranking goals
- Manage internal linking strategy across assigned publications
- Coordinate with technical, off-page, and editorial colleagues to align on-page work with wider SEO goals
- Report on the impact of on-page changes on rankings and traffic
Requirements:
- Italian and French at C1 level
- 3+ years in on-page SEO, ideally in iGaming or sports betting
- Strong command of on-page optimisation and search intent
- Proficiency in keyword research and structured briefs
- Familiarity with Ahrefs or equivalent tools
- Nice to have: German language
Benefits:
- 40 days of holidays of your choosing (take only the bank holidays you want!)
- Flexible working hours
- Yearly bonus based on performance
- Health Insurance allowance
- Sports Allowance
- Work from Home Allowance
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