Social Media Contractor
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Job Description
Social Media Contractor supporting execution and reporting of social media program for Caraway during parental leave coverage. Focusing on performance tracking and content publishing across platforms.
Responsibilities:
- Execute social media publishing based on a pre-defined content calendar provided by the Caraway team
- Utilize Nectar to schedule and publish content across social platforms (Instagram, TikTok, YouTube, Pinterest, etc.)
- Repurpose existing content for secondary channels (e.g., Pinterest), ensuring platform-specific formatting and optimization
- Ensure accuracy, timing, and quality control of all scheduled content
- Upload and organize social assets across platforms, including short-form video distribution
- Produce weekly and monthly social performance reports using Nectar and existing templates
- Track and compile key metrics including reach, engagement, follower growth, and content performance
- Monitor social platforms for relevant trends, conversations, and cultural moments
Requirements:
- 1–3 years of experience in social media execution, content operations, or digital marketing
- Hands on experience with social media analytics and reporting tools (Nectar, Dash Hudson, Emplifi, or similar)
- Familiarity with native social platform analytics
- Strong working knowledge of Instagram, TikTok, YouTube, Pinterest, and emerging social platforms
- Comfort working in reporting dashboards, spreadsheets, and analytics tools
- High attention to detail and ability to manage repeatable workflows with consistency.
Benefits:
- The independent contractor will be responsible for their own taxes, insurances and benefits.
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