Account Manager
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Job Description
Account Manager growing UK business accounts for Global’s TfL advertising products. Selling tailored marketing campaigns and managing client relationships, KPIs, forecasts, and Salesforce records.
Responsibilities:
- Develop expert knowledge of businesses across the UK and source new business
- Work contact leads and create a local contact list to grow the territory’s account base
- Maintain and grow existing client relationships
- Identify client needs and deliver tailored marketing solutions
- Achieve weekly KPIs for meetings and pre-booking
- Accurately forecast sales and meet revenue pacing targets
- Maintain clear records in Salesforce
- Collaborate with Partnerships, Campaign Hub and Creative Solutions teams
- Deliver compelling and innovative marketing campaigns for clients
- Represent Global as a client-facing ambassador for iconic TfL products
- Manage an individual marketplace, controlling account density and developing a niche
Requirements:
- Demonstrate a track record of success in delivering sales targets and KPIs
- Experience selling to small and medium businesses
- Previous sales experience working within a radio, outdoor or digital environment preferred but not essential
- Positive, confident and resilient approach, with a desire to self-source new business leads and meetings
- High degree of self-motivation and autonomy, and ability to work as part of a team
- Good understanding of the sales process from opening to close
- Excellent listening skills to establish client needs, build rapport and put client objectives first
- Proficiency in planning systems and skills to build effective campaigns
- Proficiency in Salesforce and ability to record activity throughout the sales process
- Excellent diary and time-management skills to work the territory efficiently
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