Affiliate Manager – Influencer and Creator Partnerships
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Job Description
Affiliate Manager managing influencer and creator partnerships to drive revenue for TrulyFree. Recruiting, onboarding, and activating creators on platforms like TikTok, Instagram, and YouTube.
Responsibilities:
- Recruit & Manage Creator Affiliates: Source and recruit creators with genuine audience alignment to TrulyFree’s mission
- Activate existing creator network quickly to generate early traction
- Deliver a high-touch onboarding experience that makes top creators want to stay—and produce
- Build ongoing relationships through personalized outreach, performance check-ins, and proactive support
- Craft pitches that connect TrulyFree’s brand story to each creator’s audience and monetization goals
- Design onboarding flows tailored for creators: brand guidelines, content best practices, incentive structures, and ready-to-use assets
- Match creators with product campaigns, bundles, and themes that fit their content
- Share performance insights regularly so creators can optimize their approach and grow their earnings
- Build tiered reward structures that drive consistent content output and sales performance
- Pull and analyze creator performance data weekly to identify trends and friction points
- Partner with creative and content teams to develop creator-ready assets, storytelling frameworks, and campaign toolkits
- Spot early signs of creator churn and re-engage proactively with refreshed offers, feedback, or new opportunities
Requirements:
- 3–5+ years in influencer marketing, creator partnerships, or talent management
- Proven track record of recruiting, activating, and retaining creator affiliates at scale
- Existing roster of creators or influencer relationships you can activate immediately
- Deep fluency in creator monetization models, platform algorithms, and social media ecosystems
- Strong pitching and relationship skills
- Experience with affiliate platforms (Impact, PartnerStack, or similar) and social analytics tools
- Data-driven: track performance rigorously and use it to make decisions, not just reports
- Comfortable operating fast in a high-growth environment with shifting priorities
- Bachelor’s degree in Marketing, Communications, or a related field—or equivalent professional experience
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