Business Development Lead
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Job Description
Business development lead creating institutional sales, subscriptions, and partnerships for Lee Enterprises’ journalism. Building pilots and scalable revenue channels across local markets.
Responsibilities:
- Develop new revenue channels and identify opportunities beyond traditional individual subscriptions
- Develop B2B and institutional sales opportunities packaging Lee’s content for corporate, educational, nonprofit, government, and other institutional customers
- Help define the strategy and operating model for group subscriptions
- Prioritize opportunities across sectors including financial services, healthcare, higher education, senior living, and major employers
- Explore sponsorships, bundled offerings, licensing arrangements, and partnership-based revenue models
- Develop business cases, financial projections, pilot plans, recommendations, and success measures
- Use performance data to determine whether opportunities should be scaled, refined, or discontinued
- Source, develop, negotiate, and manage strategic partnerships
- Identify platforms, organizations, brands, and institutions that can introduce Lee’s journalism and products to new audiences
- Develop community and local-business partnerships across Lee’s markets
- Monitor developments across media, membership, commerce, technology, and adjacent industries
- Build relationships with prospective partners and maintain an external-opportunities pipeline
- Evaluate business models based on audience need, strategic fit, revenue potential, feasibility, and scalability
- Bring market intelligence and customer feedback into product, audience, and commercial strategies
- Work with the Chief Revenue Officer and commercial leaders to align initiatives with broader revenue strategy
- Partner cross-functionally with Audience Growth & Monetization, local markets, advertising, product, editorial, finance, legal, and technology teams
- Define ownership, resource requirements, economics, and go-to-market plans
- Move concepts from exploration through pilot, launch, and scale
- Communicate progress, results, risks, and recommendations to senior leadership
- Establish a prioritized pipeline, launch pilots, develop group-subscription and institutional-sales programs, and generate new revenue
Requirements:
- Bachelor’s degree in Marketing, Advertising, or equivalent combination of education and work experience
- Significant experience in business development, strategic partnerships, B2B sales, corporate development, and/or new-business incubation
- Demonstrated success turning early-stage ideas into commercial offerings, partnerships, or revenue-producing programs
- Strong commercial judgment, including experience assessing market demand, developing business cases, and evaluating financial potential
- Experience negotiating partnerships and working with senior decision-makers inside and outside an organization
- Ability and willingness to travel as business needs require, potentially up to 25%
- Ability to lead complex, cross-functional initiatives
- Strong communication, presentation, and relationship-management skills
- Comfort operating in a changing environment with a high degree of ownership and ambiguity
- A practical, entrepreneurial mindset and willingness to move between strategy, analysis, relationship development, and execution
- Experience in media, subscriptions, membership, local commerce, education, technology, or another industry undergoing business-model transformation is helpful but not required
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