Creative Campaigns Manager – Partial Brand Owner
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Job Description
Creative Campaigns Manager managing campaign development and brand guidelines for premium outdoor living structures. Leading creative output and ensuring brand consistency across e-commerce and other channels.
Responsibilities:
- Lead end-to-end creative campaign development, from brief through to final delivery, across paid, owned, and earned channels
- Translate commercial objectives and audience insights into compelling creative concepts
- Write clear, actionable creative briefs for both static and video ad content ensuring briefs are aligned with campaign objectives
- Manage relationships with internal stakeholders, freelancers, internal teams and external creative agencies acting as the central point of contact between all of them
- Own the creative production timeline, ensuring assets are delivered on brief, on brand, and on time
- Co-own and maintain the brand guidelines, keeping them current, accessible, and genuinely useful for the wider team
- Act as a brand guardian - reviewing and approving creative output across teams to ensure visual and tonal consistency
- Champion the brand voice and visual identity internally, running training or onboarding sessions as needed
- Partner with senior stakeholders to evolve the brand as the business grows
- Own creative quality across e-commerce touch points - product imagery, PDP assets, category banners, and promotional content
- Work closely with the e-commerce and trading teams to ensure creative output supports conversion goals without compromising brand integrity
- Maintain a consistent visual language across the site, balancing performance requirements with brand standards.
Requirements:
- 4–6 years of experience in a creative, brand, or marketing role, ideally within a consumer brand or e-commerce-led business
- A strong portfolio demonstrating both campaign work and brand-level thinking
- Proven experience managing brand guidelines and reviewing creative output at scale
- Hands-on familiarity with e-commerce creative - you understand what makes a good product image and why PDP presentation matters
- Confident working across creative tools (Adobe Suite, Figma) and comfortable briefing designers and production teams using ClickUp
- Strong project management skills; you're organised, calm under pressure, and good at juggling competing priorities
- Excellent communication and stakeholder management - you can push back diplomatically and bring people on the brand journey
- Direct response ad experience in US market is a must.
- Nice to Have
- Experience at a DTC or marketplace brand
- Background in or strong exposure to performance marketing creative
- Familiarity with a DAM (Digital Asset Management) system.
Benefits:
- Ownership of your work
- A fast-moving environment where initiatives ship in days, not months.
- Remote forever within Europe-friendly time zones.
- Annual team “workations” in luxury global locations.
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