Director, GTM Sales Development
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Job Description
Director leading Seamless’s inbound SDR team and pipeline engine. Improving AI-powered sales engagement, PLG conversion, and recurring revenue growth.
Responsibilities:
- Lead and transform the inbound SDR team as Seamless expands into product-led growth and product-led sales
- Own the inbound pipeline engine and deliver qualified meetings for Account Executives
- Drive predictable pipeline that converts to monthly recurring revenue
- Hire, coach, motivate, and develop SDRs
- Set expectations, scorecards, feedback processes, and accountability standards
- Partner with RevOps and GTM teams to apply AI and automation to inbound follow-up
- Run experiments and use results to optimize meetings and MRR
- Define team metrics, improve lead scoring, and determine the balance between human engagement, automation, and self-service
- Partner with Revenue Operations and Sales Operations to build an orchestrated, measurable GTM system
- Direct reporting, workflows, playbooks, attribution, and lead-stage definitions
- Work with Product, Marketing, and Lifecycle teams on public pricing, PLG, and lifecycle nurture programs
- Convert product signals and intent data into timely sales engagement
- Analyze the funnel from first signal to MRR and report business impact and ROI to leadership
- Guide the SDR team through changing sales motions, technologies, workflows, and performance expectations
Requirements:
- 7+ years of progressive B2B SaaS experience across sales development, sales, growth, demand generation, or revenue operations, including leadership of SDR/BDR teams
- Experience in a scaled organization, with a proven record of building or transforming a sales development function and delivering qualified pipeline that converts to revenue
- Strong sales coaching and leadership skills
- Deep understanding of sales operations and GTM systems, including lead scoring, routing, sequencing, attribution, and workflow optimization
- Hands-on experience implementing AI and automation into sales processes, including automated follow-up, workflow orchestration, and experimentation to improve conversion and efficiency
- Experience with product-led sales, sales-assist, or PLG motions, including signup-driven, self-service, or in-app conversion funnels
- Strong reporting and analytical capabilities
- Comfortable building Salesforce reports, identifying root causes of performance gaps, and translating data into actionable recommendations
- A systems-first, ROI-minded approach
- Experience leading teams through organizational change, introducing new technologies and processes, and building adoption while maintaining performance
- Experience in high-growth B2B SaaS, sales technology, martech, or data intelligence environments strongly preferred
- Bachelor's degree or equivalent professional experience preferred
- Applicants must be authorized to work in the United States
- Visa sponsorship is not included in the hiring package
Benefits:
- Medical, dental, and vision insurance
- Health Savings Account and Flexible Spending Account options
- 401(k) retirement plan with company matching contributions
- Company-paid life insurance, accidental death and dismemberment, and short-term disability coverage
- Voluntary supplemental insurance options
- Employee Assistance Program
- Annual wellness reimbursement
- Paid time off, company holidays, and paid parental leave for birthing and non-birthing parents
- Remote-first work environment
- Employee discount and perks program
- Professional development, ongoing learning, coaching, and career-growth opportunities
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