Semisenior Marketing Analyst
Employment Information
Job Description
Marketing Analyst Semisenior executing B2B lead generation strategies at GIGA IT. Involved in event participation and creative brand positioning in marketing.
Responsibilities:
- Ejecutar estrategias de generación y maduración de leads para mercados B2B, en coordinación con ventas.
- Buscar, seleccionar, coordinar y preparar la participación de la empresa en eventos (presenciales o virtuales), incluyendo acciones de marketing pre y post evento.
- Implementar campañas de paid media y outreach (email y LinkedIn), con foco en generación de demanda.
- Contribuir a la ejecución de estrategias de nurturing y seguimiento de leads fríos.
- Aportar ideas creativas para posicionamiento de marca y comunicación de valor en distintos canales.
Requirements:
- Al menos 4 años de experiencia en posiciones similares, idealmente en empresas B2B o de tecnología.
- Conocimiento de estrategias de growth marketing y herramientas asociadas (automatización, analítica, campañas).
- Conocimiento práctico de IA aplicada a marketing (es un plus)
- Deseable: experiencia previa en eventos, generación de contenido y/o campañas para audiencias en EE. UU.
- Nivel de inglés (intermedio-avanzado, tanto escrito como oral).
- Capacidad de trabajar de forma autónoma, organizada y con orientación a resultados.
- Experiencia con herramientas: plataformas de meta (paid media), linkedin (plataforma de anuncios, sales navigator) automatización de mails (instantly, apollo, etc), automatización de mensajes en linkedin (dripify, etc)
Benefits:
- Un emocionante viaje de crecimiento y una ambición interminable de desarrollarse como empresa
- Una cultura de trabajo amigable, solidaria y humilde donde el equipo siempre es lo primero
- Oportunidades de desarrollo profesional y crecimiento personal
- Colegas apasionados, de alto rendimiento y genuinos
- Nos preocupamos por lo importante: resultados y bienestar
- Programa de referidos: programa de referencia a un colega: disfrute de una recompensa increíble si recomienda a un amigo o colega a GIGA IT y lo contratamos.
- PTO de 15 días hábiles y programa de flexibilidad
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