Senior Director, Client Strategy & Engagement
Posted 16hrs ago
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Job Description
Senior Director designing comprehensive marketing programs that connect brand vision and local activation at Ansira. Leading strategic recommendations based on data insights across diverse ecosystems.
Responsibilities:
- Design and develop comprehensive channel and marketing programs that bridge brand strategy, platform capabilities, and local market activation
- Build structured marketing and operational playbooks and program frameworks that enable consistent, scalable execution across diverse client and partner ecosystems
- Ensure all program design is rooted in measurable outcomes defining clear KPIs, performance benchmarks, and success metrics
- Leverage historical performance data and trends across the client portfolio to identify patterns, surface insights, and inform strategic recommendations
- Monitor and synthesize industry trends, emerging best practices, and marketing innovations
- Serve as a trusted strategic advisor to client stakeholders on all aspects of channel and marketing program design
- Present program strategies, recommendations, and performance insights to client teams in a clear, compelling, and actionable manner
- Collaborate cross-functionally with Client Partnership, Delivery, Analytics, and Platform teams
Requirements:
- 10+ years of experience in marketing strategy, channel marketing, partner program development, or related discipline ideally within a marketing technology or agency environment
- Deep expertise in designing and managing co-op programs, loyalty programs, marketing plans, and partner communication strategies within complex, multi-tier distribution or franchise ecosystems
- Strong analytical capability able to interpret performance data and market trends and translate findings into clear, strategic recommendations
- Demonstrated ability to design scalable program frameworks that balance brand standards with the flexibility required for local market execution
- Experience collaborating with platform and technology teams to align program strategy with available tools and capabilities
- Excellent written and verbal communication skills, able to develop compelling client-facing materials and present recommendations with clarity and confidence
- Highly organized and detail-oriented, with the ability to manage multiple program workstreams across a portfolio of clients simultaneously
- A natural collaborator who works effectively across client partnership, delivery, analytics, and product functions
Benefits:
- Health insurance
- 401(k) matching
- Flexible work arrangements
- Professional development opportunities


















