Audio Partnerships Manager
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Job Description
Audio Partnerships Manager responsible for scaling podcast and radio advertising strategies in English-speaking markets. Collaborating with the audio team to drive growth and optimize campaigns.
Responsibilities:
- Report to the Senior Director of Growth Marketing to help manage planning, deploying, maintaining, monitoring, analyzing, optimizing and expanding our podcast, radio and digital radio advertising in our non-US/ESG markets in order to scale the business.
- Work alongside a great audio team comprising an ad ops specialist, a US Strategist, and an EU Strategist. (You will be the English-Speaking Int’l Specialist.)
- Grow Betterhelp’s key metrics (members, ROAS, ROI, brand awareness, affinity, etc…) by exploring and testing new networks, shows and audio advertising.
- Build new media plans comprising podcast, radio and digital radio in each market, and seeing the campaigns through to execution, measurement and optimization.
- Manage our roster of existing audio partnerships across Podcast, Radio & Streaming.
- Continually strive for higher volume and better margins with ongoing optimization
- Maintain weekly show reporting and improve upon reporting processes for better campaign management
- Work with the Ad Ops Specialist to maintain QA solutions for campaigns for creative, compliance & performance
- Assist our Ad Ops Specialist in data entry and campaign management ranging from keeping track of IOs to billing
- Maintain and further develop our agency and network relationships
- Work with AP to get invoices paid on time
- Enjoy great teamwork, have lots of fun, and take pride in building a world-class business that makes a difference in people's lives
- Bring the big ideas
Requirements:
- 3-5 years managing audio (podcast, radio & digital radio) campaigns - media buying and planning, creative, execution, performance & optimization
- Have deep knowledge of non-US podcast, radio and digital radio landscapes, including publishers, agencies, shows, and opportunities. Specifically UK, CA, AUNZ and IE.
- Analytical mindset with the ability to evaluate performance based on data
- Tech savvy
- Excellent communication (oral and written), attention to detail, time management and organizational skills
- Positive outlook and ability to work as a team
Benefits:
- Free BetterHelp accounts for all team members
- An awesome community of co-workers
- The chance to build something that changes lives – and that people love
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