District Manager – East VA
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Job Description
District Manager driving Yuengling beer sales, distribution, and merchandising across Virginia. Managing wholesalers, retailers, budgets, pricing, and market execution for America’s oldest brewery.
Responsibilities:
- Serve as a key point of contact within Reyes Beer Distributors in Virginia, including Premium Chantilly, Premium of Richmond, and Chesbay Distributing
- Support development of annual business plans and drive attainment of DGY annual and zone business objectives
- Implement approved business plans and tactics in the assigned territory
- Communicate and execute programs at wholesale and retail levels to achieve sales, distribution, promotional, and merchandising objectives
- Maintain regular call frequency with assigned wholesalers and retailers
- Develop local market plans and lead support of Yuengling objectives with distributor management and sales teams
- Provide direction and support to distributors, manage retail execution plans, and initiate market activities
- Monitor product inventory levels and inventory rotation
- Conduct trimester reviews covering distribution, sales volume, pricing, execution opportunities, competitive activity, retailer and chain trends, and co-op budget tracking
- Develop and manage retail execution, sampling, merchandising, point-of-sale, pricing, and distribution programs
- Identify underperforming packages and develop corrective programs
- Develop distribution targets and key account target lists
- Submit distribution progress reports and meeting, retail-day, budget, and opportunity recaps
- Conduct sales presentations and planning meetings with distributor sales teams
- Communicate with cross-functional teams including National/Chain Account Managers, Marketing, and Brewery Operations
- Troubleshoot draft beer systems when qualified
- Manage distributor bill-back processes
- Interact with consumers and retailers regarding issues and participate in events, trade shows, and retail activities
Requirements:
- Must live in the range from Fredericksburg, VA to Richmond, VA area
- Bachelor’s Degree in Business Administration and/or minimum of 5 years equivalent job experience
- Strong oral and written communication skills
- Ability to speak clearly and persuasively in all situations
- Good listening skills and engaging group presentation capabilities
- Ability to perform and understand basic trade math
- Ability to prioritize and plan work activities, pay attention to details, manage time effectively, and set goals and objectives
- Ability to follow instructions and respond appropriately to management direction
- Ability to take independent actions and calculated risks
- Creativity and original thinking
- Must be a team player and highly self-motivated
- Valid driver’s license with an excellent driving record
- Ability to work traditional and non-traditional business hours, including nights, weekends, and holidays
- Availability for overnight travel
- Solid computer knowledge and skills in Microsoft Word, Excel, PowerPoint, VIP, and mobile industry applications
- Ability to lift, carry, push, and/or pull up to 35 pounds
Benefits:
- Full-time employment
- Fully remote work arrangement
- Overnight travel for crew drives, meetings, trainings, and occasional weekend events or distributor and retailer entertainment
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