Marketing Technology, Data Manager
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Job Description
Marketing Technology & Data Manager overseeing marketing technology, data operations, and AI workflows at Tealium, a leader in customer data platforms. Ensuring effective systems integration and automation for enhanced marketing efforts.
Responsibilities:
- Serve as the primary Marketo admin, overseeing architecture, governance, QA, and operational program health.
- Maintain and optimize integrations across the tech stack (Marketo Salesforce, Tealium, attribution tools, enrichment tools, ABM platforms, etc).
- Own scoring models, lifecycle flows, routing logic, data taxonomies, and system-wide hygiene.
- Ensure data consistency and alignment across MAP, CRM, and CDP environments.
- Build and optimize AI workflows and agents that support campaign execution, lead management, content creation, data hygiene, and other key business processes.
- Develop automations that reduce manual workload across marketing operations and campaign execution.
- Build dashboards and reporting for funnel insights, campaign performance, attribution impact, and operational diagnostics.
- Partner with cross-functional teams to identify new opportunities for leveraging AI to drive scale and operational efficiency.
Requirements:
- 3-5+ years in Marketing Operations, Marketing Technology, RevOps, or a comparable technical GTM systems role within a B2B SaaS environment.
- Advanced hands-on expertise with Marketo and Salesforce, including architecture, integrations, routing, scoring, lifecycle design, and data model governance.
- Experience designing or maintaining AI-powered automations or agents that interact with MAP/CRM/CDP systems and operational workflows.
- Strong technical capability and familiarity with API-driven integrations, marketing data pipelines, and cross-system orchestration.
- Demonstrated understanding of data structures, normalization, enrichment, segmentation, and attribution workflows across the GTM ecosystem.
Benefits:
- Employees are eligible to receive an annual bonus and stock options.
- Employees and their families are eligible for medical, dental, vision, life, and disability insurance benefits.
- Employees have the option to enroll in our 401k plan and are eligible to receive contributions for company matching.
- Employees are eligible for flexible paid time-off and extended paid parental leave.
- We offer 11 paid holidays annually.
- We offer 15 hours of paid work time for volunteer activities and programs.
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