iOS Engineer II, Marketing Enablement – Technology
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Job Description
iOS Engineer II focusing on mobile event tracking enhancements for Instacart. Collaborating with marketing to optimize data infrastructure for performance measurement and attribution.
Responsibilities:
- Own and enhance mobile event tracking infrastructure in our iOS app, focusing on third-party SDK integrations (Meta, TikTok, Branch, Braze, Firebase, Google Tag Manager, AdServices, etc.).
- Diagnose and resolve mobile SDK integration issues to support real-time analytics, attribution, and campaign optimization across multiple ad platforms.
- Build and maintain data pipelines using Python and Snowflake, integrating mobile event data with marketing analytics systems for performance measurement and attribution.
- Implement features end-to-end with minimal oversight, writing clean, reusable, well-documented code that follows secure coding practices and team standards.
- Collaborate with marketing teams and third-party channel providers to streamline ad conversions, debug tracking issues, and ensure data accuracy across the mobile funnel.
Requirements:
- 2–4 years of experience developing and supporting iOS applications, with strong command of Swift and UIKit (Objective-C familiarity a plus).
- Demonstrated success integrating and troubleshooting third-party SDKs (Meta, Firebase, Branch, etc.) for analytics and attribution purposes.
- Experience with event tracking, mobile analytics, and attribution frameworks (e.g., SKAdNetwork, AdServices, App Tracking Transparency).
- Proficiency with Python and SQL for building data pipelines and performing data validation, with familiarity with Snowflake or similar data warehousing platforms.
- Strong organizational skills with ability to deliver complete features independently and manage multiple priorities effectively.
- Effective communicator who can collaborate across marketing, mobile engineering, and analytics teams to understand requirements and deliver solutions.
Benefits:
- Highly market-competitive compensation and benefits
- New hire equity grant
- Annual refresh grants
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