Senior Producer – Brand Storytelling
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Job Description
Senior Producer overseeing brand storytelling and multimedia content production at Empower. Leading cross-functional teams to develop engaging narratives and innovative editorial content.
Responsibilities:
- Identify, research, and develop compelling stories across Empower’s products, customers, employees, leadership, and brand initiatives
- Translate complex financial wellness, wealth, and retirement topics into clear, engaging, audience-focused narratives
- Create and pitch editorial concepts for video series, podcasts, executive storytelling initiatives, customer features, and branded content programs
- Lead end-to-end production of multimedia content from concept development through final publication
- Conduct research, interviews, story development, scriptwriting, editorial planning, and content review activities
- Coordinate production schedules, talent preparation, shoot logistics, recording sessions, and post-production workflows
- Collaborate with creative internal teams and external production partners to ensure high-quality content execution
- Oversee editing workflows, review cycles, factchecking, stakeholder approvals, and final content delivery
- Produce recurring video and podcast content featuring executives, customers, industry experts, and subject matter experts
- Prepare hosts, executives, and on-camera talent through interview preparation, scripting support, and storytelling guidance
- Shape narratives with strong editorial judgment, pacing, tone, and audience relevance across long-form and short-form formats
- Develop platform-specific content adaptations and promotional assets for social and digital channels
- Apply journalistic principles to uncover authentic insights, strengthen storytelling quality, and maintain content credibility
- Ensure all content meets established editorial, legal, compliance, brand, and quality standards
- Monitor emerging storytelling trends, audience behaviors, podcast formats, creator-led media, and content distribution best practices
- Partner with cross-functional stakeholders to align content strategies with organizational objectives and audience needs
- Support the development, execution, and growth of recurring content franchises, executive-led storytelling series, and thought leadership programming
- Contribute as an individual contributor without formal people leadership responsibilities.
Requirements:
- Bachelor’s degree required in Journalism, Communications, Media Production, Marketing, English, Film, Broadcasting, or a related field
- 5–10+ years of experience in brand storytelling, editorial content, journalism, podcasting, video production, documentary-style content creation, or a related field
- Demonstrated experience producing video and/or podcast content from concept development through post-production
- Strong writing and storytelling skills, including script development, editorial planning, narrative structure, and interview content creation
- Proven ability to interview executives, customers, subject matter experts, and other stakeholders
- Strong editorial judgment with the ability to develop content that is engaging, credible, and strategically aligned
- Ability to simplify complex topics into accessible and audience-relevant content
- Experience managing multiple projects, priorities, and deadlines in a fast-paced environment
- Strong collaboration and stakeholder management skills across creative, marketing, communications, legal, and executive teams
- Experience with content production and editing tools such as Adobe Premiere, Descript, Riverside, Final Cut Pro, or similar platforms
- Familiarity with social-first storytelling principles and multi-platform content distribution strategies
- Ability and willingness to appear on camera when business needs require
- Strong organizational, communication, and project management skills
- Background in journalism, documentary filmmaking, editorial media, branded content, or related storytelling disciplines
- Experience producing content within financial services, fintech, healthcare, or other regulated industries is preferred
- Experience launching, scaling, or managing recurring content franchises or executive-led content series is preferred.
Benefits:
- Medical, dental, vision and life insurance
- Retirement savings – 401(k) plan with generous company matching contributions (up to 6%), financial advisory services, potential company discretionary contribution, and a broad investment lineup
- Tuition reimbursement up to $5,250/year
- Business-casual environment that includes the option to wear jeans
- Generous paid time off upon hire – including a paid time off program plus ten paid company holidays and three floating holidays each calendar year
- Paid volunteer time — 16 hours per calendar year
- Leave of absence programs – including paid parental leave, paid short- and long-term disability, and Family and Medical Leave (FMLA)
- Business Resource Groups (BRGs) – BRGs facilitate inclusion and collaboration across our business internally and throughout the communities where we live, work and play. BRGs are open to all.
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