Graphic Designer
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Job Description
Graphic Designer creating conversion-focused campaigns and brand assets for WP Media’s WordPress products. Designing ads, web visuals, and marketing collateral across channels.
Responsibilities:
- Own the visual execution of marketing campaigns by defining creative angles and developing full asset sets from marketing briefs
- Design display banners across standard sizes and paid social creatives to enable testing and performance iteration
- Design and adjust website visuals to support conversion and campaign goals
- Create social media graphics, email banners, infographics, illustrations, ebooks, and print materials
- Contribute ideas to evolve and refine brand guidelines and visual identity
- Stay informed on design trends, competitor work, and design best practices
- Report to the Head of Marketing
- Collaborate daily with copywriters, marketers, and other stakeholders through calls and Slack
- Shape the visual identity of WP Rocket, Imagify, and RocketCDN
Requirements:
- Proven professional experience as a Graphic Designer within a SaaS, tech, software, or digital product environment
- Proven experience designing display advertising and paid social ad creative, including banner sets across standard formats and sizes and multiple variations for performance testing
- Proven experience designing landing pages, website visuals, and other web assets built to convert
- Comfortable designing email, infographic, and organic social formats, with knowledge of platform-specific best practices
- Experience working with and evolving an existing brand identity, with a strong sense of visual consistency
- Ability to translate campaign angles or briefs into compelling, on-brand visual assets
- Strong proficiency with Figma and relevant Adobe Creative Suite tools such as Photoshop and Illustrator
- Currently based in Europe and able to work within European working hours
- Ability to collaborate with copywriters, marketers, and other stakeholders
- Strong attention to detail and ability to manage multiple design requests and deadlines simultaneously
- Adaptable and comfortable working in a fast-paced environment
- Previous remote job experience appreciated
- Understanding that marketing design should address the audience, message, brand, and business goal
Benefits:
- Fully remote work culture
- Flexible working hours
- Minimum vacation policy
- Annual company trip with a week of coworking and fun activities
- Employer of Record employment in the employee’s country of residence
- Inclusive and safe workplace free from discrimination and harassment
- Support for personal and professional growth
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