Graphic Designer – Social Ads, Focus on Performance Creatives
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Job Description
Graphic Designer creating impactful social ad designs for top brands at RocketAds. Focus on performance-driven creative solutions and modern design tools in a remote-first EU environment.
Responsibilities:
- You develop the visual concepts that ensure our in-feed ads not only stand out but also perform
- Design social-first ad visuals for Meta, TikTok, Snapchat & YouTube
- Develop hooks, layout structures, visual hierarchies & conversion-focused designs
- Produce variant derivatives (A/B tests), iterations & design breakdowns based on performance data
- Creatively evolve existing design approaches — new styles, new formats, new mechanics
- Collaborate with Creative Strategists to translate marketing hypotheses into visual experiments
- Use modern tools: Figma, Photoshop, Illustrator, Canva speed-prototyping, optional motion/GIF
- Run rapid prototyping loops based on live data & testing results
- Visually develop new ad frameworks: Direct Response, Testimonial, Product-First, Problem-Solution, and more
Requirements:
- Very strong skills in at least one of the common design tools (Photoshop, Illustrator, Figma)
- Understanding of social media mechanics: hook focus, scrolling psychology, attention triggers
- Performance mindset: you want to understand why a visual works — not just how it looks
- Ability to combine brand aesthetics with conversion logic
- Fast learner, visual concept thinking & iterative working style
- Interest in experimental design approaches, AI tools & testing logic
- Motivation to take ownership rather than just work on tickets
- Bonus: experience with simple motion graphics, micro-animations, or creative testing
Benefits:
- Above-average compensation
- Remote-first across the entire EU
- State-of-the-art setup — tools, licenses & hardware of your choice
- High level of responsibility from day one
- Direct impact: your designs are shown daily to millions of people
- Close collaboration with Creative Strategy & Performance teams
- Development opportunities toward Creative Lead, Art Direction, or Performance Creative
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