Growth & Analytics Lead

Posted 61ds ago

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Job Description

Growth & Analytics Lead at NeoReach managing paid media and analytics for monetization strategies. Leading account-based marketing efforts and optimizing revenue conversion funnels across platforms.

Responsibilities:

  • Own paid media across LinkedIn, Meta, TikTok, and Search
  • Build and execute account-based marketing (ABM) programs for enterprise brand leads
  • Design and optimize lead capture, scoring, routing, and lifecycle flows from first touch through sales handoff
  • Drive creator product waitlist growth, activation, and monetization
  • Own subscription and creator revenue conversion funnels
  • Build and manage lifecycle email programs for brands and creators
  • Deliver attribution and ROI reporting tied directly to pipeline and revenue
  • Design, deploy, and analyze creator and brand surveys
  • Develop benchmarks, ongoing industry metrics, and a recurring Creator Economy Index
  • Lead large-scale industry reports and data-driven infographics
  • Build dashboards across pipeline, product adoption, creator revenue, and press impact
  • Translate insights into PR angles, content direction, sales enablement, and executive reporting

Requirements:

  • 3-5 years of experience in growth marketing, analytics, RevOps, or a related function
  • Strong hands-on experience with paid media and funnel optimization
  • Comfortable owning CRM, lifecycle, and attribution (HubSpot preferred)
  • Experience running surveys, analyzing data, and telling compelling stories with insights
  • Ability to translate data into messaging, content angles, and PR hooks
  • Builder mindset with comfort operating lean, fast, and autonomously