Head of Brand & Community – Modern AI Platform
Posted 1hrs ago
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Job Description
Head of Brand & Community shaping demand for Modern, an AI-native commerce data and intelligence platform. Building social, community, executive brands, creator partnerships, and measurable pipeline.
Responsibilities:
- Own how Modern shows up publicly and how demand gets created
- Develop and execute content strategy across LinkedIn, X, TikTok, Meta, YouTube, Reddit, and future platforms
- Write, film, edit, and publish platform-specific content
- Build community relationships in Reddit threads, Slack and Discord communities, comment sections, and DMs
- Build a community space of Modern's own over time
- Ghostwrite, coach, and build consistent LinkedIn and X presences for executives
- Source, vet, and manage AI creator and commerce-operator partnerships end-to-end
- Partner with the Head of Sales to turn creator relationships into pipeline
- Evaluate and execute newsletters, podcasts or video series, webinars, events, and conference presence
- Work with the data team to turn aggregate commerce performance data and real outcomes into benchmark reports, teardowns, trend analysis, and other content
- Define success metrics and report on reach, engagement, site traffic, signups, influenced pipeline, and community growth
- Audit current presence and competitors and deliver a channel-by-channel strategy
- Establish a consistent publishing cadence across priority platforms
- Launch data-driven content assets and creator conversations
- Build measurable audience and inbound growth and a working creator program
- Establish social as a documented source of pipeline and determine channel investment using data
Requirements:
- 5+ years in social
- B2B SaaS or AI experience
- B2B commerce-tech or martech experience is ideal
- Strong writing skills with a distinct voice
- Deep understanding of the AI landscape
- Experience using AI tools in your own workflow
- Understanding of commerce operators and brand owners
- Ability to script, film, edit, and design a passable graphic
- Experience building or growing a community, or being an active participant in several communities
- Ability to connect content to business outcomes and think in funnels rather than vanity metrics
- Bonus: Built a founder's personal brand from near-zero
- Bonus: Run an influencer or creator program in B2B
- Bonus: Launched a newsletter or podcast
- Bonus: Experience with e-commerce, DTC, or marketing analytics
- Bonus: Own an audience in the AI or commerce space
- Bonus: Built automation or agentic workflows to scale content production
Benefits:
- Competitive salary
- Competitive health benefits
- Unlimited PTO
- Health and wellness credit
- Fully remote
- A front-row seat at an AI-native company building the future of how brands and creators work together













