Marketing Technology Developer
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Job Description
Marketing Technology Developer building and maintaining analytics tracking in a fast-growing EdTech startup. Collaborating with marketing to connect spend to user behavior and improve data quality.
Responsibilities:
- Set up and support event tracking across mobile and web (Mixpanel, Google Analytics, Firebase)
- Configure and improve Google Ads conversion tracking, including server-side integrations via the Conversions API
- Partner with the marketing team to turn campaign requirements into technical implementations
- Troubleshoot tracking issues, verify event data quality, and keep tracking consistent across platforms
- Own Google Tag Manager containers and coordinate tag releases
- Create dashboards and reports linking marketing spend to user behavior and conversions
- Maintain event schemas, document them, and keep the tracking plan up to date as the product evolves
Requirements:
- Strong JavaScript skills and experience with mobile app development (React Native preferred)
- Practical experience with Google Ads, Google Analytics 4, and conversion tracking configuration
- Familiarity with product analytics tools like Mixpanel or Amplitude
- Understanding of attribution models, UTM parameters, and the customer journey
- Ability to explain technical concepts to non-technical stakeholders
- High attention to detail—tracking issues can be subtle and expensive
Benefits:
- Competitive salary and benefits package
- Medical insurance
- Top equipment kit
- Full remote
- Career growth and learning opportunities
- A chance to work with a talented and driven team of professional
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