Social Media Specialist

Posted 4ds ago

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Job Description

Social Media Specialist managing social media initiatives at Mitratech for brand awareness and audience engagement. Collaborating with various teams for content visibility and campaign support.

Responsibilities:

  • Schedule, publish, and optimize content across social media platforms, including LinkedIn and Instagram
  • Maintain and manage social content calendars and campaign timelines
  • Monitor social channels and support community engagement efforts, including responding to comments and messages as appropriate
  • Assist in maintaining consistent brand voice and messaging across platforms
  • Partner with content, PR, digital, events, and design teams to support social promotion needs and campaigns
  • Adapt blogs, webinars, newsletters, reports, events, and other marketing assets into engaging, social-first content
  • Write engaging social copy aligned to platform best practices and audience behavior
  • Identify relevant social trends, conversations, and engagement opportunities to enhance content strategy
  • Track and report on social media performance metrics, including engagement, impressions, follower growth, clicks, and web traffic
  • Support recurring social reporting and performance summaries
  • Use data and insights to help optimize content performance and audience engagement
  • Partner with internal stakeholders across marketing and business units to support campaigns and initiatives
  • Assist with employee advocacy and thought leadership promotion efforts
  • Help coordinate publishing schedules and campaign execution across teams

Requirements:

  • 2–3 years of experience in social media, digital marketing, communications, or related field
  • Experience in B2B marketing or SaaS/technology environments
  • Familiarity with HR Services (HRS) or similar industry experience is a plus
  • Familiarity with employee advocacy or executive social media support
  • Experience supporting webinars, campaigns, and thought leadership content
  • Basic proficiency in social analytics and reporting
  • Experience with tools such as Canva, Adobe Creative Cloud, or other creative tools

Benefits:

  • Health, Dental & Vision Insurance *
  • 401 (k) + Employer Match *
  • Unlimited PTO + 11 Paid Holidays + 4 Annual Paid Global Wellness Days Off
  • STD, LTD & Group Life Insurance
  • Paid Parental Leave
  • Pet Insurance
  • FSA & HSA Options
  • Employee Assistance Program
  • Remote Work
  • Career Advancement & Professional Development Opportunities
  • Employee Recognition
  • LinkedIn Learning Platform