Strategic Content Manager
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Job Description
Strategic Content Manager at Agero shaping marketing narratives and client engagement across various platforms. Driving client acquisition, program adoption, and thought leadership initiatives.
Responsibilities:
- The Strategic Content Manager will report directly to the CMO and own how Agero’s story is told — clearly, consistently, and persuasively — across audiences, channels, and client portfolios.
- You will partner closely with Marketing, Sales, Client Engagement, Product, and external agencies to create modular, scalable content that supports:
- Client acquisition and renewal
- Program adoption and usage
- Thought leadership and brand trust
- Discoverability in search and AI-driven recommendation environments
- Audit and simplify existing marketing and client-facing materials into clear, modular narratives
- Develop concise, compelling articulation of Agero’s points of differentiation
- Plan and execute multi-channel marketing campaigns tied to products, services, and growth priorities
- Measure campaign performance and confidently present insights to senior leadership and Board-level audiences
- Act as a brand steward, ensuring consistency and clarity across all storytelling
Requirements:
- Bachelor’s degree with 5-10 years of experience in marketing or client services
- Previous Strategy Consulting experience is a plus
- Proven experience creating and executing marketing campaigns and programs that drive customer engagement and advocacy
- Ability to create clear, compelling slides and a natural storyteller
- Familiarity with B2B or B2B2C marketing, especially consumer / buyer journeys
Benefits:
- Health and Wellness: Healthcare, dental, vision, disability, life insurance, and mental health benefits for associates and their families.
- Financial Security: 401(k) plan with company match and tuition assistance to support your future goals.
- Work-Life Balance: Flexible time off, paid sick leave, and ten paid holidays annually.
- Family Support: Parental planning benefits to assist associates through life’s milestones.
- Bonus/Incentive Programs
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