Graphic Designer
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Job Description
Graphic Designer creating digital marketing assets for an online lighting retailer. Collaborating with teams to develop visual identity for campaigns and storefronts on various platforms.
Responsibilities:
- Create digital assets for paid and organic social, display and banner ads, paid social ads, storefront, marketplace, and other marketing channels.
- Help evolve and protect our visual identity through thoughtful logo work, style guide development, and consistent design systems.
- Develop high performing PDP creative assets for our storefronts on Amazon and Shopify that clearly communicate product benefits and drive conversion.
- Design landing page assets, and other campaign collateral with strong attention to hierarchy and UX best practices.
- Collaborate with copywriters, marketers, and product teams to understand project goals and translate them into effective visual solutions.
Requirements:
- Bachelor’s degree in graphic design, visual communication, or a related field.
- Proven experience as a graphic designer, brand designer, or marketing designer with a portfolio that highlights both brand identity work and digital marketing assets.
- Demonstrated expertise in logo design and visual identity development, including style guide creation and system thinking.
- Strong proficiency in Adobe Creative Cloud (Illustrator, Photoshop, InDesign, Adobe XD plus) and familiarity with Figma.
- Experience designing for digital marketing channels, including social, email, web, and paid media, with an understanding of performance and UX considerations.
- Strong understanding of layout, typography, color theory, and visual hierarchy.
- Excellent communication and collaboration skills, with the ability to interpret briefs, ask clarifying questions, and present your work.
- High attention to detail and the ability to manage multiple projects and deadlines in a fast moving environment.
Benefits:
- Flexible working hours
- Remote work options
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