Senior Direct Editor, Ad Designer
Employment Information
Report this job
Job expired or something wrong with this job?
Job Description
Senior video editor creating Direct Response and DTC ads for a U.S.-based e-commerce organization. Testing hooks, analyzing performance data, and improving creative for conversions.
Responsibilities:
- Produce high-volume video and static ads for Meta and other paid social platforms
- Transform UGC, raw footage, product B-roll, AI-generated assets, and creative briefs into compelling advertising
- Develop multiple creative variations testing hooks, angles, messaging, visuals, and formats
- Create platform-native ads while maintaining high production quality
- Create attention-grabbing openings, strong visual and audio hooks, pattern interrupts, fast pacing, dynamic cuts, strategic B-roll, and retention-focused transitions
- Apply dynamic typography, captions, motion graphics, VFX, compositing, motion tracking, masking, keying, product cutouts, screen replacements, and strategic visual effects
- Add sound effects, music, risers, impacts, transitions, AI-generated voiceovers, and audio
- Analyze Hook Rate, Hold Rate, Outbound CTR, CPA, retention, and conversion performance
- Diagnose underperforming creative and create stronger iterations
- Research advertising creative across Meta Ad Library, TikTok Creative Center, YouTube Shorts, competitor advertising, and emerging trends
- Identify new hooks, editing styles, formats, pattern interrupts, UGC approaches, and creative opportunities
- Use AI tools to increase production speed, creative variety, and testing capacity
- Research, create, analyze, test, and improve advertising creative based on performance data
Requirements:
- 5–10+ years of professional video editing or creative experience
- Strong experience in Direct Response, DTC, e-commerce, paid social, or performance marketing
- Agency or DTC experience highly preferred
- Understanding of consumer psychology, hooks, pattern interrupts, retention, creative angles, calls to action, and conversion-focused storytelling
- Expert-level Adobe Premiere Pro
- Expert-level Adobe After Effects
- Strong proficiency in CapCut Desktop
- Experience with AI video, image, audio, and voice-generation tools
- Comfortable working with creative analytics and performance data
- Strong portfolio demonstrating Direct Response and DTC advertising experience required
- Portfolio should include direct-response video ads, static advertisements, UGC-based creative, AI-integrated creative, strong hooks, motion graphics and VFX, dynamic typography and captions, transitions and pacing, sound design and SFX, and creative iterations and testing
- Portfolios primarily consisting of cinematic work, music videos, corporate videos, or other non-DTC creative will not be considered
- Able to work Eastern Standard Time (EST) working hours
Benefits:
- 100% remote
- $50 birthday bonus
- $200 testimonial bonus
- No tracker
- Full-time, 40 hours per week
Similar Jobs
Senior Quality Editor – English
Senior Quality Editor shaping English EdTech lessons and assessment content at Education Perfect. Leading quality standards, training, analytics and continuous improvement across content teams.
Publishing Editor – Copyediting, Full-Time
Kinder- und Jugendbuchlektorat für BrainBook, einen Verlag für Creator-Bücher. Verantwortlich für Storyentwicklung, Korrektorat, Autor:innenführung und termingerechte Druckfreigaben.
Senior Editor, Humanities
Senior Editor developing culturally informed K-12 humanities curriculum materials. Editing social studies content, matching state standards, and coordinating instructional-product development.
Senior Editor, Humanities
Senior Editor developing culturally informed K-12 humanities curriculum materials. Editing social studies content aligned with state standards for digital and print instructional programs.
Wire Editor – Design Centers
Wire Editor producing accurate headlines and edited wire content for USA Today Network newspapers. Selecting, proofing, and packaging stories for print under deadline.
Senior Staff Editor, Creative Studio
Senior Staff Editor shaping Airbnb’s brand voice and editorial guidelines. Training AI language models and building scalable editorial QA systems for global content.
Editorial Lead
Editorial Lead shaping Adobe’s corporate blog and external storytelling across creative technology platforms. Developing editorial strategy, executive narratives, thought leadership, and AI-discoverable content.
Market Curation Editor – Sports
Market Curation Editor reviewing and refining sports prediction markets for Meridial's beta social-predictions app. Applying league rules, verifying sources, and resolving live-event settlement issues.
Acquisition Editor, Life Sciences
Acquisition Editor recruiting Life Sciences authors and Guest Editors for JoVE Journal. Growing manuscript submissions and Methods Collections for JoVE's global science education platform.
Editorial and Media Practice Reviewer
Editorial and media professionals auditing AI-generated work for Mercor's frontier AI training projects. Reviewing realism, factual accuracy, grading quality, and practitioner usability.
Editorial and Media Practice Reviewer
Editorial and media professionals auditing AI-generated work for Mercor, which partners with AI labs and enterprises to train frontier models. Reviewing realism, accuracy, grading, and practitioner usability.
Editorial and Media Practice Reviewer
Editorial and media professionals auditing AI-generated tasks, files, and grading for Mercor. Reviewing factual accuracy, realism, standards, and score defensibility across editorial specialties.
Editorial and Media Reviewer
Editorial and media professionals auditing AI-generated work for Mercor's AI training projects. Reviewing realism, accuracy, grading, and practitioner usability without redoing tasks.
Editorial and Media Practice Reviewer
Editorial and media professionals auditing AI-generated work for Mercor’s frontier AI training projects. Reviewing realism, factual accuracy, grading, and practitioner usability without redoing tasks.
Freelance Medical Post-Editors, Finnish-English
Freelance Finnish-English medical post-editor refining clinical trial documents. Supporting IQVIA’s life-sciences language solutions through accurate, compliant healthcare communication.
Photo Editor, Digital Artist – Multi-Style Visuals
Photo Editor and Digital Artist transforming raw images into polished, multi-style artwork for Gramian Consultancy. Creating consistent visual assets through retouching, manipulation, and original digital art.
Senior Medical Editor
Senior Medical Editor editing pharmaceutical advertising and medical communications for EVERSANA INTOUCH, a global life sciences marketing agency. Leading complex brands, launches, reviews, and editorial quality.
Lead Editor
Lead Editor setting creative standards and developing editors for TubeScience, which creates data-driven video ads. Driving high-performing social advertising creative through editing, feedback, and workflow improvement.
Freelance Snapchat Social Editor
Snapchat Social Editor shaping Complex’s youth culture and music content. Creating real-time vertical video, managing community engagement, and driving social audience growth.
Senior Medical Editor
Senior Medical Editor refining pharmaceutical advertising, presentations, and corporate communications for EVERSANA INTOUCH. Ensuring medical accuracy, regulatory compliance, and editorial quality across client projects.