Brand and Communications Specialist
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Job Description
Brand and Communications Specialist shaping and maintaining a consistent brand identity for Matthew 25. Responsible for creating engaging content and managing digital presence for a nonprofit healthcare clinic.
Responsibilities:
- Develop and maintain a consistent brand identity and reputation across all communication platforms, ensuring alignment with the organization's mission and values
- Create and implement a content strategy that develops engaging materials and stories, reflecting the organization's mission and impact across all channels
- Manage and grow the organization’s social media presence and digital content, optimizing engagement and performance through strategic planning and analytics
- Develop communication strategies to support the promotion of fundraising events, awareness campaigns, and other community outreach efforts
- Create internal communications to engage and align staff and volunteers with the nonprofit’s mission and objectives
- Work with development and leadership teams to ensure communications support strategic goals, fundraising, and donor engagement
Requirements:
- Bachelor’s degree in Communications, Marketing, Journalism, or a related field
- Additional certifications in digital marketing, brand management, or content creation could be an advantage
- Highly skilled in the use of Canva, all social media platforms, website design and management, and AI technology
- Excellent written, verbal, and interpersonal communication skills with an ability to convey the organization's mission and values to various audiences
- Experience working in a nonprofit organization or a strong desire to work in service driven environment
- Ability to develop innovative and creative content that aligns with the brand’s identity and engages the target audience
- Proficiency in social media platforms, digital marketing strategies, and content creation
- Familiarity with analytics tools (e.g., Google Analytics, social media insights) to measure success
- 100% Commitment to Matthew 25's mission, vision and values
- Must be able to pass a drug screen and background test
Benefits:
- Competitive pay that reflects your skills and experience
- Generous paid time off , including a minimum of 17 days and 12 paid holidays
- Comprehensive health coverage , including 3 medical plan options, vision and dental insurance, and company-paid life insurance
- Professional growth opportunities , including company-sponsored continuing education and development programs
- Retirement plan with company matching up to 4%
- Public Service Student Loan Forgiveness options
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