CRO Analyst
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Job Description
CRO Analyst optimizing digital channels and driving performance for enterprise clients at WEBJUMP. Collaborating with marketing, design, and analytics teams to enhance growth strategies.
Responsibilities:
- Analytical professional with strong communication skills
- Monitor and analyze data daily to optimize digital channels, focusing on acquiring new customers and driving repeat purchases
- Design dashboards and operational control systems
- Promote a data-driven and growth culture for e-commerce
- Apply AI in the Growth process: Analysis > Hypotheses > Prototyping > Activation > Measurement > Reporting
- Experience with heatmaps and heuristic analyses
- Strategic thinking to generate business hypotheses
- Collaborate with the Design team to create advertising assets, content, and communications
- Map and analyze conversions according to attribution models
- Generate reports to track results and present action plans
- Work in a dedicated squad with Marketing, Design, Performance, Analytics, and Development teams
- Serve as the company's subject-matter expert on Adobe Target
Requirements:
- Experience in Performance Digital Marketing
- Strong experience with e-commerce
- Knowledge of HTML, CSS, and JavaScript
- Familiarity with the UX process (Problem Understanding; UX Research; Ideation; Prototyping; Usability Testing; QA)
- Excellent data analysis skills, including proficiency in Excel and SQL
- Knowledge and experience with experimentation and Growth methodology
- Advanced knowledge of Google Analytics, Google Tag Manager, Looker Studio, and Power BI
- Experience with tools such as VWO, Optimizely, Insider, and Adobe Target
- Required: English for communication in international projects
Benefits:
- Meal Voucher (Alelo card)
- Food Voucher (Alelo card)
- Home office allowance
- Health plan (paid by Webjump)
- Dental plan
- Day off during your birthday month
- Childcare assistance for parents
- Extended maternity and paternity leave
- Life insurance
- Exclusive discounts on English courses
- Exclusive discounts with universities
- Totalpass
- Zenklub
- Partnership with Sesc
- Profit-sharing (PLR)
- Subsidy for certifications
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