Digital Retention Specialist – Contract
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Job Description
Digital Retention Specialist executing Klaviyo email and Attentive SMS campaigns for a consumer lifestyle brand. Managing campaign calendars, QA, segmentation, launches, and performance reporting.
Responsibilities:
- Execute day-to-day email campaigns in Klaviyo, including building, QA, scheduling, and deployment
- Execute SMS campaigns, ideally within Attentive
- Manage the email and SMS campaign calendar and ensure campaigns launch accurately and on time
- Build audiences and basic customer segments for campaigns
- Coordinate with Creative and eCommerce teams to gather assets, copy, links, and promotional details
- QA campaigns for accuracy, links, formatting, segmentation, and timing before launch
- Monitor campaign performance and pull basic reporting as needed
- Support basic updates and optimizations to existing email/SMS flows and automations
- Stay organized and keep campaigns and deliverables moving in a fast-paced environment
Requirements:
- 1–2 years of hands-on email/SMS marketing experience
- Klaviyo experience required; must be comfortable independently building and deploying campaigns
- Attentive experience strongly preferred
- Experience working within an eCommerce or consumer brand environment preferred
- Strong attention to detail and organizational skills
- Comfortable working quickly across multiple campaigns and deadlines
- Willingness to work as a tactical doer/executor rather than own the overarching retention strategy
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