Founding Head of Brand
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Job Description
Founding brand leader defining Melotech's identity and narrative for technology-driven media and entertainment products. Building campaigns, partnerships and reputation from the ground up.
Responsibilities:
- Define Melotech's story and coherent narrative for fans, press and partners
- Own how Melotech is perceived across earned media, owned channels, partnerships and self-created moments
- Work with creatives to deliver attention-generating campaigns and stunts
- Use personal networks of press, creators and brands to create partnerships
- Direct agencies and freelancers while driving strategy
- Build reputation groundwork in a category under public scrutiny
- Work directly with the founder with freedom to make bold decisions
- Participate in global offsites focused on strategy, team bonding and pushing boundaries
Requirements:
- 3 or more years in brand, communications or creative marketing
- Preferably real experience at an early-stage company
- Experience with a zero-to-one brand journey, shaping the brand rather than inheriting it
- Experience shaping a coherent overarching story
- Experience creating campaigns, stunts, formats or moments that generated attention
- A personal network of press, creators and brands, with the ability to open partnerships
- Ability to thrive in a fast-paced and performance-oriented environment
- Music-industry relationships and artist or label connections are a big plus
- Internet-native, with interest in music, media or social and awareness of current trends
Benefits:
- Equity ownership in the business
- Competitive salary
- Freedom to work remotely
- Global offsites and regular meetings around the world
- Budget to execute bold initiatives
- Performance-based rewards
- Flat hierarchies and direct access to the founder
- Immediate impact and leadership responsibility
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