Head of Growth
Employment Information
Report this job
Job expired or something wrong with this job?
Job Description
Head of Growth owning paid acquisition, email, funnels, and webinars for WeScale, which teaches print-on-demand sellers to build brands. Driving profitable membership growth through attribution and AI automation.
Responsibilities:
- Own everything between someone seeing an ad and becoming a paying member
- Report directly to Chris and work alongside content and community team members
- Manage paid acquisition on Meta and Google, including YouTube, with retargeting and cold traffic campaigns
- Own email end to end, including the list, flows, sends, weekly newsletter, onboarding rewrite, and delivery of 6,000 lead magnets
- Improve conversion across the Blueprint quiz, BuildMyPOD, Accelerator sales page, and webinar pages
- Run the webinar campaign calendar, emails, retargeting, replay, and offer window
- Maintain the growth scoreboard using Hyros, Klaviyo, and Marketing Hub
- Deliver the 7am Slack pulse, Monday trend recap, and Friday leadership-call KPI line
- Test creative, audiences, and offers within guardrails
- Extend the AI command center and build agents to automate busywork
- Grow weekly paying-member acquisition beyond webinar weeks
- Ensure ads are active, profitable, and attributed with falling cost per paying member
- Increase free-to-paid conversion above 3 to 4 percent
- Grow webinar registrations while protecting close rate
- Enable Chris to stop personally operating Klaviyo, Meta, and Hyros within a year
Requirements:
- Personally run paid ads on Meta and Google with real budgets and be accountable for return; managing an agency that ran them does not count
- Run email at scale in Klaviyo or equivalent, including flows, deliverability, and a recurring send judged on performance
- Build and fix funnels
- Work with attribution tooling such as Hyros
- Be AI-native; agents and automation are already part of how you work
- Experience in community, course, coaching, or membership businesses growing through YouTube, webinars, and email is the closest fit
- E-commerce marketing experience is acceptable if the listed skills are present
- Work remotely from the USA
- Work US business hours with Central overlap
- Available every other Saturday for a live webinar campaign day
Benefits:
- Performance incentive: a percentage of the incremental contribution profit you create, capped annually, set in the offer
- Equity: 0.25 percent profits interest, four-year vest, one-year cliff
- Two weeks paid time off
- Remote work
- Full-time contractor arrangement
- US business hours with Central overlap
- Start immediately
Similar Jobs
Growth Marketing Manager
Growth Marketing Manager driving multi-channel demand generation and content for EnableComp’s healthcare revenue-cycle platform. Building pipeline through campaigns, nurture programs, and performance optimization.
Acquisition Manager – iGaming
Acquisition Manager scaling creator-led funnels, attribution, and performance networks for an iGaming and crypto platform. Driving user growth across Southeast Asia through Telegram, Discord, video, and emerging acquisition channels.
Director of ISV, Strategic Growth Partners
Director driving Anaplan’s technology partnerships and revenue growth across cloud, AI, data, and ISV ecosystems. Leading co-sell activation, joint solutions, partner enablement, and strategic GTM programs.
Director of ISV, Strategic Growth Partners
Director expanding Anaplan’s AI, cloud, data, and ISV partnerships. Driving co-sell growth, joint solutions, and ecosystem strategy for Anaplan’s scenario-planning platform.
Director of ISV, Strategic Growth Partners
Director scaling Anaplan’s Data, Cloud, AI, and ISV partnerships. Driving co-sell activation, joint solutions, and revenue growth for its AI-infused planning platform.
Marketing & Growth Internship
Marketing & Growth Praktikum bei KLUUU, einer KI-Lernapp für interaktive Quizze. Erstellung von Social-Media-Content und Analyse von Kampagnen zur Steigerung der Reichweite.
Travel Agent – Flexible Schedule, Long-Term Growth Potential
Remote travel agent researching, planning, and booking vacations, cruises, honeymoons, and group travel. Building client relationships through flexible, performance-based travel services.
Growth Lead
Growth Lead owning commercial growth across Valerie’s ecommerce brand portfolio. Scaling acquisition, conversion, Amazon, TikTok, creators, and new growth channels.
Senior Director of Growth
Growth leader owning demand generation, pipeline forecasting, and Enterprise ABM for Opus’s frontline training platform. Managing a lean team across restaurant and service-industry markets.
Growth Marketing Manager, Performance
Growth Marketing Manager driving paid media, email, and HubSpot campaigns for Levanta’s creator-commerce platform. Owning performance analytics, pipeline growth, and channel strategy.
Account Growth Specialist
Account Growth Specialist expanding customer accounts for GoTo’s business technology solutions. Driving upgrades, add-on sales, customer education, and account loyalty.
Growth Marketing Specialist – CRO & Experimentation
CRO specialist leading client strategy, research, and experimentation for a boutique e-commerce agency. Building testing pipelines and optimising customer journeys for growth.
Growth Activation Specialist
Growth operations specialist supporting G.E.H.A., a nonprofit provider of federal employee health and dental benefits. Coordinating partnerships, sponsorships, sales events, vendors, and membership-growth initiatives.
Lead Growth Manager
Lead Growth Manager scaling web and mobile acquisition funnels for Gismart’s Testora self-discovery app. Exploring growth opportunities and coordinating cross-functional product, marketing, analytics, and development teams.
Revenue Growth Analyst
Revenue Growth Analyst optimizing pricing, promotions, trade investment, and product mix for Nature’s Path, a food company. Building commercial dashboards to improve revenue and margin across Canada.
Revenue Growth Manager
Revenue Growth Manager optimizing Nature’s Path pricing, promotions, and portfolio profitability across U.S. markets. Leading revenue planning, trade analytics, dashboards, and commercial recommendations.
Director, Growth Marketing
Growth Marketing Director driving demand generation, ABM, and revenue growth for Wellspring’s innovation management software. Owning pipeline strategy, campaign performance, and sales alignment.
Manager, Automotive Growth Marketing
B2B automotive growth marketer driving qualified dealer demos for Inmar’s U.S. franchise retail solutions. Owning campaigns, events, marketing automation, website conversion and measurable pipeline growth.
Growth Intern
Estagiário de Growth apoiando experimentos, análises de dados e otimização de produtos digitais da Gringo & Zapay. Contribuição para conversão, engajamento e experiência dos usuários.
SEO & Organic Growth Marketing Manager
Part-time SEO and organic growth consultant designing realistic search, content, and funnel scenarios for 24-MAG. Evaluating expert recommendations across analytics, SEO, CMS, and marketing workflows.