RTCDP Engineer
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Job Description
Adobe Real-Time CDP Engineer responsible for designing and implementing solutions that power customer data across Adobe platforms. Collaborate with architects and engineers to enable unified customer profiles.
Responsibilities:
- Configure RTCDP components including identity namespaces, datasets, schemas, and mapping workflows
- Implement batch and streaming ingestion pipelines using Adobe sources, connectors, and APIs
- Configure segment definitions, audience sharing, and activation readiness checks
- Validate end-to-end data flow from ingestion → profile → segmentation → activation
- Design and implement identity stitching strategies across CRM IDs, ECIDs, hashed emails, AAIDs, and other identifiers
- Configure and validate identity graphs to ensure accurate stitching and profile completeness
- Troubleshoot identity issues including profile fragmentation, namespace conflicts, and declining match rates
- Map CRM, behavioral, transactional, and event data to appropriate XDM classes and field groups
- Implement data governance, consent enforcement, and data minimization rules for activation
- Ensure data quality, normalization, deduplication, and schema consistency across datasets
- Build and maintain RTCDP segments including rule-based, event-based, account-based, and streaming audiences
- Configure and test activation destinations such as: Paid media platforms, Email and marketing automation tools, Cloud and file-based export destinations
- Validate activation accuracy, latency, and downstream audience performance
- Partner with AEP engineers to align schemas, datasets, and identity requirements
- Work with AJO teams to ensure journeys and decisioning logic receive accurate audience inputs
- Support CJA teams by aligning profile and event datasets for reporting and analysis
- Collaborate with client and Adobe architects to ensure interoperability across systems
- Monitor ingestion success, data lineage, schema adherence, and governance compliance
- Conduct QA across profiles, identities, segments, and activation endpoints
- Identify and mitigate risks related to data completeness, identity match rates, or activation discrepancies
- Produce technical documentation including mappings, runbooks, and implementation artifacts.
Requirements:
- Platform Expertise Adobe Real-Time CDP (core implementation and configuration)
- Adobe Experience Platform (schemas, datasets, identities, sources)
- Adobe Journey Optimizer (audience sharing and orchestration inputs)
- Customer Journey Analytics (dataset readiness and alignment)
- Familiarity with AEM Assets where metadata-driven segmentation applies
- Data & Technical Expertise Identity stitching and profile unification strategies
- XDM schema design and mapping
- Event-to-profile data linkage
- Data governance, privacy, and consent enforcement
- Batch and streaming ingestion pipelines
- Integration & Solution Experience Integrations with CRM platforms, ad platforms, Marketo, ESPs, Workfront, and web/mobile analytics tools
- Experience with AEP Query Service and Data Distiller for analysis and troubleshooting
- Strong SQL and data troubleshooting skills
- Experience with cloud platforms (AWS, Azure, or GCP)
- Background in enterprise MarTech and CDP ecosystems.
Benefits:
- medical, dental and vision insurance
- life insurance
- disability
- paid time off
- 401(k)
- more!
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