Senior Content Writer
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Job Description
Senior Content Writer crafting compelling content for healthcare education and provider engagement. Collaborating with teams to communicate Harbor Health's payvider model and enhance brand awareness.
Responsibilities:
- Write, edit, and proofread content across channels including website copy, blog posts, member newsletters, social media, email campaigns, and marketing collateral
- Develop member-facing communications that explain benefits, care programs, and health plan features in plain, accessible language
- Create provider- and broker-facing content that articulates Harbor Health's value proposition as a payvider and ACO partner
- Collaborate with clinical and operations teams to accurately represent Harbor's care model, HEDIS initiatives, and population health programs
- Translate regulatory and compliance-driven content (e.g., CMS/TDI requirements) into member-friendly formats — EOBs, plan documents, FAQs
- Maintain and evolve Harbor's brand voice and editorial standards across all content types
- Support SEO strategy by producing optimized content that drives organic traffic and member engagement
- Manage multiple content projects simultaneously, meeting deadlines in a fast-paced startup environment
- Partner with the Creative Director and design team to ensure content and visual elements are cohesive and on-brand
- Track content performance metrics and incorporate insights to continuously improve effectiveness
- Assist in building a content library and knowledge base for internal and external use
Requirements:
- 5+ years of professional writing experience, with a portfolio demonstrating range (digital, long-form, and/or marketing copy)
- Bilingual in English and Spanish — a meaningful advantage given Harbor's Texas member population
- Experience writing in a healthcare, health insurance, or health-tech context
- Strong command of plain-language writing principles for consumer-facing audiences
- Ability to distill complex, technical, or regulatory information into clear and engaging content
- Excellent editing and proofreading skills; strong attention to detail
- Comfortable managing multiple concurrent projects and adapting quickly in a startup environment
- Proficiency with content management systems and digital publishing tools
Benefits:
- Opportunity to shape how Harbor Health communicates its story — across member education, plan marketing, and community engagement — at an inflection point in the organization's growth
- Collaborative and dynamic work environment
- An organization made of people who are passionate about changing the healthcare landscape
- Competitive salary and benefits package
- Professional development and growth opportunities
- A transparent and unique culture
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