Freelance Writer/Subject Matter Expert – Regional Commercial Banking
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Job Description
Freelance writers creating authoritative commercial banking and business finance content for Skyword’s financial-sector clients. Producing cornerstone guides, sales assets, webinars, and LinkedIn content.
Responsibilities:
- Communicate highly advanced concepts in a clear, concise, and conversational format
- Participate in strategy discussions and campaign roadmapping
- Conduct in-depth interviews with executive leadership, commercial lenders, treasury management directors, data analysts, and local business leaders
- Translate high-level client discussions and case studies into content that surfaces original insight
- Convey a point of view on relationship-driven, whole-picture banking that adds to the market conversation and establishes financial institutions as trusted advisors
- Review and shape campaign assets derived from long-form cornerstone content
- Create long-form educational cornerstone guides of 2,500+ words
- Inform and review thought leadership articles, interactive self-assessments, sales enablement one-pagers, webinar outlines/plans, and email nurture sequences
- Create platform-tailored short-form social media content, primarily for LinkedIn
- Produce content for business owners, CEOs, founders, CFOs, controllers, corporate finance executives, commercial real estate developers, agricultural operators, and industrial business leaders
Requirements:
- Experienced writer with a proven ability to produce authoritative, technically precise content about regional commercial banking and business finance
- Deep experience in commercial banking, corporate finance, or regional market dynamics, either working in the financial sector or writing extensively about it
- Comfortable working with economic insights, market research, and business data
- Able to interview data analysts, risk officers, treasury specialists, executive leadership, commercial lenders, treasury management directors, and local business leaders
- Understanding of working capital management, corporate lending, treasury services, fraud prevention, and regional economic factors
- Deep vertical expertise across manufacturing, agriculture, commercial real estate, and construction
- Understanding of relationship-based commercial banking versus transactional product marketing
- Understanding of operational realities including customer concentration risk, cash flow resilience, capital acquisition, and succession planning
- Familiarity with Midwest regional banking is a bonus
- Must briefly describe experience with commercial banking/business finance
- Must supply at least three pieces of relevant example content
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