Senior Digital Marketing Strategist
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Job Description
Senior Digital Marketing Strategist driving full-funnel growth strategies for an agency serving startups and global brands. Leading client strategy, multichannel campaigns, and performance-driven recommendations.
Responsibilities:
- Build digital growth strategies aligned with client goals, commercial priorities, and audience needs
- Serve as a key day-to-day strategic contact for clients
- Translate business goals into channel strategy, testing priorities, and actionable marketing roadmaps
- Collaborate with paid media, creative, and analytics teams on campaigns across paid social, search, landing pages, content, and CRO
- Ensure creative ideas and campaign direction are grounded in strategic thinking and performance insights
- Analyze performance data and turn it into recommendations, decisions, and next steps
- Lead strategy sessions, client calls, and internal collaboration
- Identify client challenges, growth opportunities, and areas for improvement
- Ensure projects progress with clarity, momentum, and team alignment
- Maintain high standards for strategic quality, commercial thinking, and client experience
Requirements:
- 5+ years of experience in digital marketing, growth strategy, account strategy, or a similar client-facing marketing role.
- Strong understanding of performance marketing and full-funnel growth, with the ability to think strategically across channels rather than focusing on a single platform.
- Proven experience developing and executing multichannel marketing strategies across paid media, SEO, creative, CRO, and lifecycle marketing, with the ability to connect these channels into a cohesive growth strategy.
- Experience with platforms such as Meta Ads, Google Ads, and TikTok Ads.
- Ability to analyze performance data and translate insights into clear, commercially relevant recommendations and actions.
- Strong strategic and practical mindset, with the ability to connect the bigger picture to actionable marketing strategies and priorities.
- Excellent communication and client relationship skills, with the ability to build credibility, present recommendations, and collaborate effectively with internal teams.
- Understanding of how strategy, creative, media, and other marketing functions work together to drive business results.
- Proactive, adaptable, and comfortable working in a fast-paced, constantly evolving environment.
- Strong problem-solving and commercial mindset, with a genuine interest in identifying growth opportunities and helping clients achieve their goals.
- High standards for both strategic thinking and execution quality.
- Resumes must be submitted in English.
Benefits:
- Monday–Friday, aligned with U.S. working hours; Eastern Time preferred
- 100% remote, open to candidates across LATAM
- Independent Contractor / Contract-to-Hire
- Monthly payment via direct transfer or Wise
- Approximately 20 days of annual leave
- Compassionate leave
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