Working Student – Digital Marketing, Website Management
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Job Description
Working student supporting Primion’s global website and digital marketing activities. Maintaining WordPress content, SEO/AEO initiatives, and online experiences for a global security and workforce management provider.
Responsibilities:
- Maintain and update website content using WordPress
- Create and publish new pages, landing pages, and content
- Support website optimisation projects from concept to implementation
- Ensure content quality, consistency, and adherence to brand guidelines
- Monitor website performance and identify improvement opportunities
- Support SEO and AEO initiatives, including on-page optimisation and keyword implementation
- Assist with website audits, content reviews, and usability improvements
- Coordinate with internal stakeholders and external agencies when required
- Support lead generation and conversion optimisation measures
- Maintain digital assets such as images, downloads, and forms
- Support the Senior Digital Marketing Manager as part of the Global Marketing team
Requirements:
- Currently enrolled in a degree programme in Digital Marketing, Online Marketing, Web Design, Digital Business, Media & Communication, or a related field
- Currently enrolled at a university or college
- Initial experience working with WordPress
- Experience using AI tools such as ChatGPT, Claude, or Microsoft Copilot for research, drafting, and content support
- Strong interest in websites, digital marketing, and online customer journeys
- Basic understanding of SEO and AEO principles
- Good organisational skills and attention to detail
- Ability to work independently in a remote environment
- Strong written English skills
- Familiarity with website analytics tools such as Google Analytics and Google Search Console is an advantage
- Knowledge of HTML and CSS is beneficial
- Experience with page builders such as Elementor and Divi and other CMS platforms is a plus
- Experience with UX/UI design principles
- Knowledge of conversion rate optimisation (CRO)
- Understanding of affiliate marketing concepts
- Familiarity with marketing automation tools such as HubSpot
- Basic graphic design skills using Canva, Adobe Creative Suite, or Figma
Benefits:
- Flexible working hours
- Fully remote working arrangements
- Hands-on experience contributing to international website projects and real-world digital marketing initiatives
- Work with WordPress, AI-powered content workflows, analytics platforms, and modern SEO tools
- Meaningful tasks and ownership contributing to the global web presence
- International exposure and collaboration with colleagues from different countries
- Mentorship from an experienced Senior Digital Marketing Manager, including regular feedback and practical guidance
- Relevant experience supporting future roles in digital marketing, web management, SEO, content marketing, or e-commerce
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