Senior Technical Product Manager, Ad Platform
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Job Description
Technical Product Manager owning Xsolla’s advertising data and identity platform. Productizing transaction data, attribution, APIs, and privacy-compliant measurement for game developers and advertisers.
Responsibilities:
- Own the identity and data platform for advertising, defining what advertisers need from Xsolla's transaction data
- Define the interface between the customer data platform and ads stack
- Productize Xsolla ID and Xsolla's Identity layer for targeting and audience segmentation
- Own the canonical event taxonomy and schema across web and app surfaces
- Define the full funnel, server-side validation, and shared event dictionary
- Own attribution and signal collection, including MMP integration, historical backfill, SDK-side signal capture, and device and identity resolution
- Own reporting APIs and Dashboard APIs for automated, scalable integrations with the Xsolla Ads Platform
- Specify the real-time event path for impressions, clicks, and conversions
- Write and maintain data contracts with freshness and completeness guarantees for ML, ads operations, and customer-facing reporting
- Instrument whether data guarantees are met
- Ensure privacy-compliant data infrastructure under GDPR, CCPA, and ATT, including SKAdNetwork, consent management, and identity frameworks
- Work with data engineering, backend, and SDK engineering to sequence implementation against an actionable specification
Requirements:
- 6+ years in product management
- 3+ years owning a data, identity, or measurement platform where the output was an interface other teams built against rather than a dashboard
- Deep understanding of ad tech ecosystems, including campaign hierarchies, multi-touch and view-through attribution models, and audience segmentation and personalization frameworks
- MMP postback semantics across AppsFlyer, Adjust, and Singular
- Event taxonomy and schema governance experience
- Hands-on experience with data platforms and pipeline tooling such as Kafka, Snowflake, BigQuery, Spark, Airflow, and dbt
- Experience with privacy-preserving measurement, including SKAdNetwork, GAID and IDFA deprecation, consent systems, and signal loss implications for targeting and attribution
- Contract discipline, including documenting and instrumenting data guarantees
- Excellent leadership, communication, and stakeholder management across technical and non-technical audiences
- Bachelor's or Master's in Computer Science, Engineering, Statistics, or a related field
- Familiarity with IAB, MRC, or OMSDK measurement and viewability standards is a plus
- Customer data platform implementation experience is a plus
- oRTB or exchange integration experience is a plus
- Games or game commerce background is a plus
- SQL and enough Go or a similar language to read a pipeline and understand its implementation
Benefits:
- 100% company-paid medical, dental, and vision plans
- Unlimited Flexible Time Off
- Personalized career roadmap for each employee
- Professional development through training and educational opportunities
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