SEO Lead

Posted 59mins ago

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Job Description

SEO Lead scaling We Love X’s affiliate comparison platforms and publisher partnerships. Driving organic growth, launching sites, and managing SEO Content Managers.

Responsibilities:

  • Lead revenue expansion of existing affiliate sites
  • Develop and implement long-term SEO strategies
  • Optimize high-value pages for rankings and click-through rate
  • Own backlink campaigns across multiple affiliate sites
  • Launch new affiliate sites end to end, including keyword clustering, topic mapping, content structure, and stakeholder coordination
  • Conduct content audits and improve SERP feature capture
  • Manage link-building tactics and collaborate with agencies and publishers to strengthen domain authority
  • Research publishers and size new markets
  • Assess domain authority and traffic trends
  • Evaluate expansion options against business growth frameworks
  • Manage and develop a team of SEO Content Managers
  • Set priorities, hold team members accountable, coach for growth, and handle difficult conversations
  • Report to the Head of Product
  • Collaborate with publishers, vertical managers, and content teams to turn SEO opportunities into measurable business results

Requirements:

  • Substantial on-page and off-page SEO experience
  • Track record of driving organic growth at scale
  • Proven experience managing a team and maintaining high standards
  • C2 German proficiency
  • Fluent English at C1+ level
  • Ideally based in Berlin, with remote candidates also considered
  • Analytical and structured approach
  • Ability to prioritize, communicate clearly, and make decisions under pressure
  • Comfortable in a fast-paced, flat, startup-style environment
  • Experience in iGaming or other affiliate marketing industries is a plus

Benefits:

  • Autonomy to set direction and prioritize work
  • Resources, management backing, and hands-on expertise
  • Direct impact on revenue and ownership of projects
  • Close collaboration with major publishers and content teams
  • Remote work option
  • Opportunity to launch new projects and shape a growing affiliate portfolio