Social Strategy Manager
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Job Description
Develop and implement social media strategies for WorldWinner, a gaming company. Engage with players, create content, and analyze data to improve online visibility.
Responsibilities:
- Develop WorldWinner’s strategy across various social platforms including, but not limited to: Facebook, TikTok, YouTube, Twitter, Instagram, Kick, Discord, and Reddit.
- Identify opportunities for the brand to engage in wider cultural conversations and engagement trends.
- Discover the latest topics and trends on social.
- Provide social strategy support for game launches, new features, and integrated marketing efforts.
- Manage content production strategy, ideation, and briefing for influencers, freelancers, agencies, etc.
- Experiment with new content formats and viral mechanics to drive engagement.
- Maintain up-to-date list of influencers in key areas and develop a shortlist of potential influencers in line with key topics to amplify reach and engagement.
- Analyze and report on content and program performance data to drive continuous improvement and optimization.
Requirements:
- 3+ years’ experience in social media - agency (or client-side equivalent) as a Community Manager, Social Strategist, or Copywriter, preferably in gaming or entertainment.
- Appetite for all things digital and social, up to date on the latest platforms and technologies, as well as a desire to identify opportunities for strategic brand involvement in cultural trends.
- Video production/publishing, graphic design and/or content creation experience.
- Ability to help create and guide content.
- Have a strong visual eye and understanding of creating photo and video assets.
- Must be familiar with the gaming space and have an overall passion for pop culture.
- Excellent written, verbal, and interpersonal communication skills.
Benefits:
- EQUAL EMPLOYMENT OPPORTUNITY WorldWinner is an equal opportunity employer and does not discriminate against employees or applicants based on race, color, national origin, gender, sex, sexual orientation, pregnancy, gender identity or expression, disability, religion, age, genetic information, veteran status or any other characteristic protected by federal, state or local law.
- Must include portfolio or links to professional work
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